{
  "id": "ef1843c6-5f26-4ea5-b271-d00756f58d14",
  "answer": "Bread Financial Holdings, Inc. has a positive company news read. Its latest completed weekly trend is positive.",
  "status": "positive",
  "as_of": "2026-08-16T02:57:18.911368+00:00",
  "period_end": "2026-08-14",
  "scope": "company and instrument",
  "subject": {
    "type": "ticker",
    "key": "NYSE:BFH",
    "name": "Bread Financial Holdings, Inc. (BFH)",
    "identity": {
      "sharemaestro_id": "9cd0988e-5f1e-43c3-a9d0-80e8d80b1572",
      "canonical_name": "Bread Financial Holdings, Inc.",
      "isin": null,
      "lei": null,
      "cik": null,
      "website": null,
      "aliases": [
        "BFH"
      ],
      "provider_symbols": {
        "eodhd": [
          "BFH.US"
        ],
        "yahoo": "BFH",
        "market": "NYSE",
        "alpha_vantage": "BFH"
      },
      "same_as": []
    }
  },
  "coverage": {
    "country": "United States",
    "sector": "Financial Services",
    "industry": "Credit Services"
  },
  "score": 54.0,
  "confidence": 26,
  "evidence_count": 60,
  "independent_sources": 16,
  "freshest_evidence": "2026-08-14T09:33:21+00:00",
  "previous_read": 54.0,
  "change": 0.0,
  "method_version": "public-evidence-1",
  "facts": {
    "sector": "Financial Services",
    "ticker": "BFH",
    "company": "Bread Financial Holdings, Inc.",
    "country": "United States",
    "currency": "USD",
    "exchange": "NYSE",
    "industry": "Credit Services",
    "week_end": "2026-08-14",
    "asset_type": "equity",
    "news_count": 60,
    "trend_state": "positive",
    "latest_close": "113.400000",
    "score_change": 0.0,
    "weekly_change": 4.69,
    "evidence_status": "provisional",
    "sentiment_score": 54
  },
  "canonical_url": "https://sharemaestro.com/evidence/ef1843c6-5f26-4ea5-b271-d00756f58d14/",
  "evidence_urls": [
    {
      "label": "Company chart",
      "url": "https://sharemaestro.com/terminal/9cd0988e-5f1e-43c3-a9d0-80e8d80b1572/"
    },
    {
      "label": "Company news sentiment",
      "url": "https://sharemaestro.com/sentiment/9cd0988e-5f1e-43c3-a9d0-80e8d80b1572/"
    },
    {
      "label": "Current financial news",
      "url": "https://sharemaestro.com/newsreel/search/?ticker=BFH"
    }
  ],
  "limitations": "This is dated market research. Coverage may be delayed, incomplete or unavailable.",
  "record_hash": "45bbba6d6838db093ff0e2af40bc53559d66f5a9ba8bbb91eb266c6cd8a7506f",
  "citation": "Sharemaestro, Bread Financial Holdings, Inc. (BFH), 2026-08-16, https://sharemaestro.com/evidence/ef1843c6-5f26-4ea5-b271-d00756f58d14/"
}