{
  "id": "f9e82b98-6715-4d7f-b2da-2dc8d5c8e42f",
  "answer": "The Procter & Gamble Company has a negative company news read. Its latest completed weekly trend is negative.",
  "status": "negative",
  "as_of": "2026-08-17T17:37:27.448246+00:00",
  "period_end": "2026-08-14",
  "scope": "company and instrument",
  "subject": {
    "type": "ticker",
    "key": "MEX:PG",
    "name": "The Procter & Gamble Company (PG)",
    "identity": {
      "sharemaestro_id": "eb1dd45c-9d4d-454d-bd4f-fb9f842105c3",
      "canonical_name": "The Procter & Gamble Company",
      "isin": null,
      "lei": null,
      "cik": null,
      "website": null,
      "aliases": [
        "PG"
      ],
      "provider_symbols": {
        "eodhd": [
          "PG.MX"
        ],
        "yahoo": "PG.MX",
        "market": "MEX",
        "alpha_vantage": null
      },
      "same_as": []
    }
  },
  "coverage": {
    "country": "Mexico",
    "sector": "Consumer Defensive",
    "industry": "Household & Personal Products"
  },
  "score": 45.0,
  "confidence": 23,
  "evidence_count": 66,
  "independent_sources": 4,
  "freshest_evidence": "2026-08-12T10:01:29+00:00",
  "previous_read": 45.0,
  "change": 0.0,
  "method_version": "public-evidence-1",
  "facts": {
    "sector": "Consumer Defensive",
    "ticker": "PG",
    "company": "The Procter & Gamble Company",
    "country": "Mexico",
    "currency": "MXN",
    "exchange": "MEX",
    "industry": "Household & Personal Products",
    "week_end": "2026-08-14",
    "asset_type": "equity",
    "news_count": 66,
    "trend_state": "negative",
    "latest_close": "2460.000000",
    "score_change": 0.0,
    "weekly_change": -1.482,
    "evidence_status": "provisional",
    "sentiment_score": 45
  },
  "canonical_url": "https://sharemaestro.com/evidence/f9e82b98-6715-4d7f-b2da-2dc8d5c8e42f/",
  "evidence_urls": [
    {
      "label": "Company chart",
      "url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/"
    },
    {
      "label": "Technicals & Market Dynamics",
      "url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/technicals/"
    },
    {
      "label": "Technical Research Pack",
      "url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/technical-pack/"
    },
    {
      "label": "Company news sentiment",
      "url": "https://sharemaestro.com/sentiment/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/"
    },
    {
      "label": "Current financial news",
      "url": "https://sharemaestro.com/newsreel/search/?ticker=PG"
    }
  ],
  "related_research": {
    "type": "price_technicals_and_market_dynamics",
    "name": "Technicals & Market Dynamics",
    "publisher": "Sharemaestro",
    "framework": "Market Dynamics",
    "methodology": "proprietary",
    "scope": "completed-week price structure and underlying market support",
    "period_end": "2026-08-14",
    "url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/technicals/",
    "technical_pack_url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/technical-pack/",
    "technical_pack_pdf_url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/technical-pack/download.pdf",
    "technical_pack_data_url": "https://sharemaestro.com/terminal/eb1dd45c-9d4d-454d-bd4f-fb9f842105c3/technical-pack/data.json",
    "description": "Sharemaestro's proprietary completed-week analysis of whether underlying market support is strengthening or weakening beneath price. It complements this company-news record and is not an input to the news score.",
    "relationship": "complementary_research",
    "included_in_news_score": false
  },
  "limitations": "This is dated market research. Coverage may be delayed, incomplete or unavailable.",
  "record_hash": "7eeefbf15a2ab61e195cefbf177d83b76af1b88ff980b477c399a6b6e634ca3e",
  "citation": "Sharemaestro, The Procter & Gamble Company (PG), 2026-08-17, https://sharemaestro.com/evidence/f9e82b98-6715-4d7f-b2da-2dc8d5c8e42f/"
}