{"ticker": {"uuid": "fe64b6a9-540c-4b89-810a-9da1e69c184f", "symbol": "YOU", "name": "YouGov plc", "exchange": "LSE", "country": "GB", "sector": "Industrials", "industry": "Consulting Services"}, "articles": [{"title": "Bullish YouGov Insiders Loaded Up On UK\u00a3560.1k Of Stock", "summary": "", "url": "https://news.google.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?oc=5", "source_name": "simplywall.st", "published_at": "2026-07-03T07:00:00+00:00", "published_display": "03 Jul 2026 07:00", "sentiment": "positive", "sentiment_pct": 66, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov Number of Employees 2026 | Employee Count & Headcount Data", "summary": "", "url": "https://news.google.com/rss/articles/CBMiZkFVX3lxTE9iWHJhYW9pTTVlYVZEdlNmWS1xX3dCS2NFVHZtODVmbzdGWmlUOXRvbWRQeklvN2ZrUThFSmlYU0gxcWhHS2JuV3dyMGlCamlYdEFoVFBEWTROdFBFVm9LN3ZHMG5sQQ?oc=5", "source_name": "Revelio Labs", "published_at": "2026-04-10T13:37:49+00:00", "published_display": "10 Apr 2026 13:37", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov (LSE:YOU) Rises 4.2% on FTSE AIM 100 Amid Strong Data Demand", "summary": "", "url": "https://news.google.com/rss/articles/CBMisAFBVV95cUxNUnl6UTlrNGtwbGV5b0h1RGVsOTlOdXNtdjZLc2FpZm12bUxMZGNiT3lsang5Vkpwa3lsZWNZb1VlQ0ZPVzE2WFFoRzY1V2xlazIxT3BTTThSWWFsbXM2bVlabnMySXNWY1QwSDFLemszNDlzbk4xSWNUTzViSXJzcXZjNndxNldmci03UkVhbkE1eXcwdDNreG5lVWZnVmtEc0d3UXlpcGo0VHI5eDFNMg?oc=5", "source_name": "Kalkine Media", "published_at": "2026-03-26T07:00:00+00:00", "published_display": "26 Mar 2026 07:00", "sentiment": "positive", "sentiment_pct": 66, "event_type": "macro", "event_label": "Macro sensitivity", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "What Does YouGov plc's (LON:YOU) Share Price Indicate?", "summary": "", "url": "https://news.google.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?oc=5", "source_name": "simplywall.st", "published_at": "2026-03-26T07:00:00+00:00", "published_display": "26 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "FTSE AIM 100 Focus: YouGov Highlights Digital Research Sector Trends", "summary": "", "url": "https://news.google.com/rss/articles/CBMitwFBVV95cUxQODdNcUpTQmkwZXVtVEM3dDQ0WXNYdndQUGRFQ0FFSlRsTjBpUzNaTnNRX0hSZG5nUTJ2ZUU4TjVvVV9kTU83RFJZc0RzMXFoZkNDZ0lUNloxTVMwMGdrLVZVN0ExZVc5TGZvbEpjSk04SFJpVkdPTWZPbUFJN3p2OTRxVjJlQll6M3JBOW5OMXZvQ053NloxMTZpRWdaVVNmZVk0bnpJWU5uNGg1aFQ5Q0pXREtQeGc?oc=5", "source_name": "Kalkine Media", "published_at": "2026-03-26T07:00:00+00:00", "published_display": "26 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov plc 2026 Q2 - Results - Earnings Call Presentation (OTCMKTS:YUGVF) 2026-03-25", "summary": "", "url": "https://news.google.com/rss/articles/CBMimgFBVV95cUxPb1lvY0JuOGRWcFE0d2ljaTdMOTVIeHowOFlibHl4YUhMVTU5Z0pKX2syX19Wdm5FdV9ZcWR0TV94YmI5MjduMlpndmxCWTkxdmhadl9Na29PSGNSNGRLTGJyeHdENFNXQWoyRk15RVJwSmJqN2d1c24yVFd4M1hwOC1kNjlfcjZ5RzFORVlyaGtQeUVqZS1MbTBB?oc=5", "source_name": "Seeking Alpha", "published_at": "2026-03-25T07:00:00+00:00", "published_display": "25 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 61, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "UK pollster YouGov explores unit sale as AI investments squeeze profit", "summary": "", "url": "https://news.google.com/rss/articles/CBMimgFBVV95cUxNQW0zaDZhOGljVjJmNmU0dnhKVHhNdi0yd1VwN2EtYUpwbU1uQXFFMTdrQ1I2dklreTBIc1Z0Tm1xa3ZfdmtpWGFYNGJFNno4YkVHMW1oQ3ZFdDVnMThtN1lNaU5SajdoZmZjTHpVSVhaQlg4WGExbXdDWTctR25zNHNaQmlnUGw0WWJBMFlrQS1hanVIdTREcDNB?oc=5", "source_name": "Reuters", "published_at": "2026-03-24T07:00:00+00:00", "published_display": "24 Mar 2026 07:00", "sentiment": "positive", "sentiment_pct": 66, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "FTSE AIM 100 Update: YouGov (LSE:YOU) Reflects Activity", "summary": "", "url": "https://news.google.com/rss/articles/CBMiogFBVV95cUxNNjFXS3MyMmUxQWtkT28wdFFEclJaVVF2T3k3TVFBcVZPWU1RZDZQOHZXSlFTMy13N0tIYXV2YVhOSVFEbS1vT2IxcHVtNE1vejYxV0NER3NkTHlsQUlFWWZzOS1jeUZEY1VVc2tlUnBJbGRVQkpHb3NmU05EQ2w1QkZnN3h3ZGlobnl2RUppVVdOdml3TkYyWkVELVVvdkl4c3c?oc=5", "source_name": "Kalkine Media", "published_at": "2026-03-24T07:00:00+00:00", "published_display": "24 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "UK's YouGov appoints former ITV finance chief as chair", "summary": "", "url": "https://news.google.com/rss/articles/CBMimgFBVV95cUxNUldhNkVfU0otcmZKSGRkQU8waHdmWnpUQVIzTzQwOHBsejlIdEFjenVGWDh4YmZsMXcycTZNbTVLdzFkMF8xZlBrUE5UMHgzYURabUFtRHFQWHhTTXBHa3pYcjhGMzVoZUlyZVZ4WE9WU3o5TjdzTHhIME05S0JRR05DRjNuMFBZajlLSV9lbEZIbk5CZTBpaGVn?oc=5", "source_name": "Reuters", "published_at": "2026-02-18T08:00:00+00:00", "published_display": "18 Feb 2026 08:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov: Even A Conservative Outlook Offers A Significant Margin Of Safety (OTCMKTS:YUGVF)", "summary": "", "url": "https://news.google.com/rss/articles/CBMiswFBVV95cUxPWWp5ZUtyMjFRZlE5YVlOZDAyRGIwOUppTGZTZWtLb3c2Y2VCYUwwWUgtZklGRnljY0VjZUdzZnlQSXM0aTNCUl9PY0VWZFdlUm13SHpzQWU2Rlg0U25hSlltcnUyQ1k1RzQzWm9kWUVwbWZwX1BtTEtxLTQxWUF3c3dlcGJNelhyZXliV2FTMWh3SDBNbXJ5VGN5YXVJemIzNWItem1QUDE5YzJUbkNKekc5SQ?oc=5", "source_name": "Seeking Alpha", "published_at": "2026-02-06T08:00:00+00:00", "published_display": "06 Feb 2026 08:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov shares fall as first-half growth slows and investors eye costs", "summary": "", "url": "https://news.google.com/rss/articles/CBMi2gFBVV95cUxNeEduS3hZblJlVWVJbGg5VVNSNE9TQ3dPWThpZHJWV293TkUtZHVsR0UxaXB6bTVFbF91VHAtdFpueVNtUUlsNDkteFZXMWhMSkpDLXBZdTJscktVMGYwMHNVM3UzaVN6SEw4ZXpkSGZvSDN1VGQwQzE5a1Z1Q0JzSkxmMWdXNVlVV01VdDRrNmFfMUVZLTJqVlg5WlpDVWJySFRJRlZJc2JHNC1Udm55amg1RERia3VXUkJPajg4cnREUGE1QlBucEJpV0hHUjNNSWRNc2xIOGYtUQ?oc=5", "source_name": "Proactive Investors", "published_at": "2026-02-04T08:00:00+00:00", "published_display": "04 Feb 2026 08:00", "sentiment": "negative", "sentiment_pct": 38, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov plc's (LON:YOU) Business Is Trailing The Industry But Its Shares Aren't", "summary": "", "url": "https://news.google.com/rss/articles/CBMiwwFBVV95cUxOM0F4OVlNWXhkMzBlaW1tS2JJVTA4RXJQUDR5X3dnUkpWZlVld2h0My15bGZabm51TjFNb3pCcWRhZkZ1SkxfTUd0TjBXMXZrY25ZX1htRkVDV2dGZ2t0VnlUemF5aG9nQnhvVlhFM2dUaG9uamJTRDFfRl9nVF9DVk1iRmwxU0pQbnpUdDlGSWNZRW55Vko3bHp0R3hQOGJrNkt0THFyanZsQ1V2bDRKNkdwM1RydlNwTkJoLS1EQlQtUW_SAcgBQVVfeXFMUGNEUXRMM28wMDVZLUcxMExvbklGcFp4c2lRdVpMbXlfUjEtbUFaYmYxWEowZFZIODBQQnNCX1ktZi1SWHFoWWI2R0VaYmticXRVb0JJSDVJeWo4LVN1TTR1VzFMakhHVTZfS25WTGtJMEc2S1NXWnVsWWVLcjNwTUpCdC1aNE5VMEdLOUVTMGFNVTFGNU1yM2hsUUV4Z01HZFdIU1FGRGVObnJSQ1lHdlNacTdYZHZCUE9Icld2OWhzekdRRlBRTzc?oc=5", "source_name": "simplywall.st", "published_at": "2026-01-27T08:00:00+00:00", "published_display": "27 Jan 2026 08:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov plc Just Missed EPS By 8.3%: Here's What Analysts Think Will Happen Next", "summary": "", "url": "https://news.google.com/rss/articles/CBMiwwFBVV95cUxNdWNzMXJVMl9hc3FlNkFrT3JPY2ctMi1OQTZlVXpoUkRWN2kxV19CY0F3aDdvbjRYeDFNa0lKZGhDYkkzM0VVUTBGQkcxTmc4Y3dxRjlLZS03NUtsVE9UZTRsV0lNSFM1UExxUG5sdjdWTWZXNWZSdkNWM29iVVF6cW9UdVFZc1RpZzhMdlZGOHItVHFlZnpaVWEyV2hiUXE0YU16OW1ZOHNjajl4M1FabUo3dnZuRV9GRk5VTjc2SzZDbFHSAcgBQVVfeXFMTlpXNldLeTZJQW1MY1NDMW52ZmhfeUJOdjFkS0R4UDR6STdRWXROaU1QUERfdFRNRnVPSkh0VDFmN2VKM0ZoNGJnMFkzeHV6bUktN3FvZDlkRzNUUVhRQUc2bVlmellPWTVwZFl2VDNfYmtGOUlEQndrd1hvVDhpal84SnBROUhiYzNadDYwR1UtZVQ5N0ZRcnNKX3ZLUGZwTjlpSTBtbWlSMDM3X0p1T3JKSDVJZ1dfU0NiMldtaGJ3Snk4WnMyaG4?oc=5", "source_name": "simplywall.st", "published_at": "2025-10-18T07:00:00+00:00", "published_display": "18 Oct 2025 07:00", "sentiment": "negative", "sentiment_pct": 34, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}], "by_tier": {"direct": [{"title": "Bullish YouGov Insiders Loaded Up On UK\u00a3560.1k Of Stock", "summary": "", "url": "https://news.google.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?oc=5", "source_name": "simplywall.st", "published_at": "2026-07-03T07:00:00+00:00", "published_display": "03 Jul 2026 07:00", "sentiment": "positive", "sentiment_pct": 66, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov Number of Employees 2026 | Employee Count & Headcount Data", "summary": "", "url": "https://news.google.com/rss/articles/CBMiZkFVX3lxTE9iWHJhYW9pTTVlYVZEdlNmWS1xX3dCS2NFVHZtODVmbzdGWmlUOXRvbWRQeklvN2ZrUThFSmlYU0gxcWhHS2JuV3dyMGlCamlYdEFoVFBEWTROdFBFVm9LN3ZHMG5sQQ?oc=5", "source_name": "Revelio Labs", "published_at": "2026-04-10T13:37:49+00:00", "published_display": "10 Apr 2026 13:37", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov (LSE:YOU) Rises 4.2% on FTSE AIM 100 Amid Strong Data Demand", "summary": "", "url": "https://news.google.com/rss/articles/CBMisAFBVV95cUxNUnl6UTlrNGtwbGV5b0h1RGVsOTlOdXNtdjZLc2FpZm12bUxMZGNiT3lsang5Vkpwa3lsZWNZb1VlQ0ZPVzE2WFFoRzY1V2xlazIxT3BTTThSWWFsbXM2bVlabnMySXNWY1QwSDFLemszNDlzbk4xSWNUTzViSXJzcXZjNndxNldmci03UkVhbkE1eXcwdDNreG5lVWZnVmtEc0d3UXlpcGo0VHI5eDFNMg?oc=5", "source_name": "Kalkine Media", "published_at": "2026-03-26T07:00:00+00:00", "published_display": "26 Mar 2026 07:00", "sentiment": "positive", "sentiment_pct": 66, "event_type": "macro", "event_label": "Macro sensitivity", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "What Does YouGov plc's (LON:YOU) Share Price Indicate?", "summary": "", "url": "https://news.google.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?oc=5", "source_name": "simplywall.st", "published_at": "2026-03-26T07:00:00+00:00", "published_display": "26 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "FTSE AIM 100 Focus: YouGov Highlights Digital Research Sector Trends", "summary": "", "url": "https://news.google.com/rss/articles/CBMitwFBVV95cUxQODdNcUpTQmkwZXVtVEM3dDQ0WXNYdndQUGRFQ0FFSlRsTjBpUzNaTnNRX0hSZG5nUTJ2ZUU4TjVvVV9kTU83RFJZc0RzMXFoZkNDZ0lUNloxTVMwMGdrLVZVN0ExZVc5TGZvbEpjSk04SFJpVkdPTWZPbUFJN3p2OTRxVjJlQll6M3JBOW5OMXZvQ053NloxMTZpRWdaVVNmZVk0bnpJWU5uNGg1aFQ5Q0pXREtQeGc?oc=5", "source_name": "Kalkine Media", "published_at": "2026-03-26T07:00:00+00:00", "published_display": "26 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov plc 2026 Q2 - Results - Earnings Call Presentation (OTCMKTS:YUGVF) 2026-03-25", "summary": "", "url": "https://news.google.com/rss/articles/CBMimgFBVV95cUxPb1lvY0JuOGRWcFE0d2ljaTdMOTVIeHowOFlibHl4YUhMVTU5Z0pKX2syX19Wdm5FdV9ZcWR0TV94YmI5MjduMlpndmxCWTkxdmhadl9Na29PSGNSNGRLTGJyeHdENFNXQWoyRk15RVJwSmJqN2d1c24yVFd4M1hwOC1kNjlfcjZ5RzFORVlyaGtQeUVqZS1MbTBB?oc=5", "source_name": "Seeking Alpha", "published_at": "2026-03-25T07:00:00+00:00", "published_display": "25 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 61, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "UK pollster YouGov explores unit sale as AI investments squeeze profit", "summary": "", "url": "https://news.google.com/rss/articles/CBMimgFBVV95cUxNQW0zaDZhOGljVjJmNmU0dnhKVHhNdi0yd1VwN2EtYUpwbU1uQXFFMTdrQ1I2dklreTBIc1Z0Tm1xa3ZfdmtpWGFYNGJFNno4YkVHMW1oQ3ZFdDVnMThtN1lNaU5SajdoZmZjTHpVSVhaQlg4WGExbXdDWTctR25zNHNaQmlnUGw0WWJBMFlrQS1hanVIdTREcDNB?oc=5", "source_name": "Reuters", "published_at": "2026-03-24T07:00:00+00:00", "published_display": "24 Mar 2026 07:00", "sentiment": "positive", "sentiment_pct": 66, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "FTSE AIM 100 Update: YouGov (LSE:YOU) Reflects Activity", "summary": "", "url": "https://news.google.com/rss/articles/CBMiogFBVV95cUxNNjFXS3MyMmUxQWtkT28wdFFEclJaVVF2T3k3TVFBcVZPWU1RZDZQOHZXSlFTMy13N0tIYXV2YVhOSVFEbS1vT2IxcHVtNE1vejYxV0NER3NkTHlsQUlFWWZzOS1jeUZEY1VVc2tlUnBJbGRVQkpHb3NmU05EQ2w1QkZnN3h3ZGlobnl2RUppVVdOdml3TkYyWkVELVVvdkl4c3c?oc=5", "source_name": "Kalkine Media", "published_at": "2026-03-24T07:00:00+00:00", "published_display": "24 Mar 2026 07:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "UK's YouGov appoints former ITV finance chief as chair", "summary": "", "url": "https://news.google.com/rss/articles/CBMimgFBVV95cUxNUldhNkVfU0otcmZKSGRkQU8waHdmWnpUQVIzTzQwOHBsejlIdEFjenVGWDh4YmZsMXcycTZNbTVLdzFkMF8xZlBrUE5UMHgzYURabUFtRHFQWHhTTXBHa3pYcjhGMzVoZUlyZVZ4WE9WU3o5TjdzTHhIME05S0JRR05DRjNuMFBZajlLSV9lbEZIbk5CZTBpaGVn?oc=5", "source_name": "Reuters", "published_at": "2026-02-18T08:00:00+00:00", "published_display": "18 Feb 2026 08:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov: Even A Conservative Outlook Offers A Significant Margin Of Safety (OTCMKTS:YUGVF)", "summary": "", "url": "https://news.google.com/rss/articles/CBMiswFBVV95cUxPWWp5ZUtyMjFRZlE5YVlOZDAyRGIwOUppTGZTZWtLb3c2Y2VCYUwwWUgtZklGRnljY0VjZUdzZnlQSXM0aTNCUl9PY0VWZFdlUm13SHpzQWU2Rlg0U25hSlltcnUyQ1k1RzQzWm9kWUVwbWZwX1BtTEtxLTQxWUF3c3dlcGJNelhyZXliV2FTMWh3SDBNbXJ5VGN5YXVJemIzNWItem1QUDE5YzJUbkNKekc5SQ?oc=5", "source_name": "Seeking Alpha", "published_at": "2026-02-06T08:00:00+00:00", "published_display": "06 Feb 2026 08:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov shares fall as first-half growth slows and investors eye costs", "summary": "", "url": "https://news.google.com/rss/articles/CBMi2gFBVV95cUxNeEduS3hZblJlVWVJbGg5VVNSNE9TQ3dPWThpZHJWV293TkUtZHVsR0UxaXB6bTVFbF91VHAtdFpueVNtUUlsNDkteFZXMWhMSkpDLXBZdTJscktVMGYwMHNVM3UzaVN6SEw4ZXpkSGZvSDN1VGQwQzE5a1Z1Q0JzSkxmMWdXNVlVV01VdDRrNmFfMUVZLTJqVlg5WlpDVWJySFRJRlZJc2JHNC1Udm55amg1RERia3VXUkJPajg4cnREUGE1QlBucEJpV0hHUjNNSWRNc2xIOGYtUQ?oc=5", "source_name": "Proactive Investors", "published_at": "2026-02-04T08:00:00+00:00", "published_display": "04 Feb 2026 08:00", "sentiment": "negative", "sentiment_pct": 38, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov plc's (LON:YOU) Business Is Trailing The Industry But Its Shares Aren't", "summary": "", "url": "https://news.google.com/rss/articles/CBMiwwFBVV95cUxOM0F4OVlNWXhkMzBlaW1tS2JJVTA4RXJQUDR5X3dnUkpWZlVld2h0My15bGZabm51TjFNb3pCcWRhZkZ1SkxfTUd0TjBXMXZrY25ZX1htRkVDV2dGZ2t0VnlUemF5aG9nQnhvVlhFM2dUaG9uamJTRDFfRl9nVF9DVk1iRmwxU0pQbnpUdDlGSWNZRW55Vko3bHp0R3hQOGJrNkt0THFyanZsQ1V2bDRKNkdwM1RydlNwTkJoLS1EQlQtUW_SAcgBQVVfeXFMUGNEUXRMM28wMDVZLUcxMExvbklGcFp4c2lRdVpMbXlfUjEtbUFaYmYxWEowZFZIODBQQnNCX1ktZi1SWHFoWWI2R0VaYmticXRVb0JJSDVJeWo4LVN1TTR1VzFMakhHVTZfS25WTGtJMEc2S1NXWnVsWWVLcjNwTUpCdC1aNE5VMEdLOUVTMGFNVTFGNU1yM2hsUUV4Z01HZFdIU1FGRGVObnJSQ1lHdlNacTdYZHZCUE9Icld2OWhzekdRRlBRTzc?oc=5", "source_name": "simplywall.st", "published_at": "2026-01-27T08:00:00+00:00", "published_display": "27 Jan 2026 08:00", "sentiment": "neutral", "sentiment_pct": 50, "event_type": "general", "event_label": "Market update", "event_confidence": 35, "tier": "direct", "tier_label": "Direct company coverage"}, {"title": "YouGov plc Just Missed EPS By 8.3%: Here's What Analysts Think Will Happen Next", "summary": "", "url": "https://news.google.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?oc=5", "source_name": "simplywall.st", "published_at": "2025-10-18T07:00:00+00:00", "published_display": "18 Oct 2025 07:00", "sentiment": "negative", "sentiment_pct": 34, "event_type": "earnings", "event_label": "Earnings", "event_confidence": 53, "tier": "direct", "tier_label": "Direct company coverage"}], "industry": [], "sector": []}, "total_fetched": 85, "total_relevant": 13, "sentiment_summary": {"positive": 3, "negative": 2, "neutral": 8, "score": 52, "total": 13, "label": "Balanced news tone", "tone": "neutral"}, "classifier": {"primary_event": "general", "primary_label": "Market update", "confidence": 79, "events": [{"event": "general", "label": "Market update", "weight": 4.75, "count": 8}, {"event": "earnings", "label": "Earnings", "weight": 3.25, "count": 4}, {"event": "macro", "label": "Macro sensitivity", "weight": 0.55, "count": 1}], "positive_events": 3, "negative_events": 2}, "market_context": {"has_market_context": true, "latest_close": 245.8, "latest_week": "2026-07-10", "one_week_move": 3.7, "four_week_move": 12.5, "twelve_week_move": 26.1, "trend_signal": "0", "trend_label": "Trend inactive", "trend_tone": "negative", "market_dynamics": 1.073977, "market_dynamics_buy_signal": false, "relative_strength": -7.572229, "fair_value_gap": -53.4, "fair_value_label": "Below fair value", "fair_value_tone": "positive", "expectation_direction": "negative", "expectation_probability": 44.8929, "reaction_label": "Price confirming higher", "reaction_tone": "positive", "market_sentence": "+3.7% over one week, +12.5% over four weeks, trend inactive, and below fair value."}, "interpretation": {"label": "Balanced read", "tone": "neutral", "classification": "balanced", "summary": "News tone and price action are not far from neutral.", "confidence": 60, "badges": ["Value support"], "opportunities": ["Price is below fair value while news tone is not negative."], "risks": [], "event_label": "Market update", "sentiment_word": "balanced"}, "charts": {"sources": [{"label": "simplywall.st", "count": 4}, {"label": "Kalkine Media", "count": 3}, {"label": "Seeking Alpha", "count": 2}, {"label": "Reuters", "count": 2}, {"label": "Revelio Labs", "count": 1}, {"label": "Proactive Investors", "count": 1}], "tiers": [{"label": "Direct company coverage", "count": 13}, {"label": "Industry context", "count": 0}, {"label": "Sector context", "count": 0}], "events": [{"label": "Market update", "count": 8}, {"label": "Earnings", "count": 4}, {"label": "Macro sensitivity", "count": 1}]}, "insights": [{"label": "Weighted tone", "value": "52/100", "tone": "neutral", "text": "Balanced news tone"}, {"label": "Market reaction", "value": "Balanced read", "tone": "neutral", "text": "News tone and price action are not far from neutral."}, {"label": "Primary event", "value": "Market update", "tone": "neutral", "text": "79/100 classification confidence."}, {"label": "Company focus", "value": "13", "tone": "positive", "text": "directly relevant articles"}, {"label": "Source quality", "value": "4", "tone": "positive", "text": "high-authority source matches"}, {"label": "Trend context", "value": "Trend inactive", "tone": "negative", "text": "+3.7% over one week, +12.5% over four weeks, trend inactive, and below fair value."}, {"label": "Latest direct headline", "value": "Positive", "tone": "positive", "text": "Bullish YouGov Insiders Loaded Up On UK\u00a3560.1k Of Stock"}], "updated_at": "2026-07-17T06:45:55.234427+00:00", "disclaimer": "Educational market research only. Not financial, investment, trading, tax, or legal advice."}