{"ticker": {"uuid": "c24423de-7439-4636-8361-9c9013278388", "symbol": "PG", "name": "The Procter & Gamble Company", "exchange": "BUE", "asset_type": "equity"}, "latest_week": "2026-06-12", "summary": "PG closed the latest completed week at 14,920 ARS. The 4-week return is 6.1% and the 12-week return is 4.9%. Trend Signal is inactive, Market Dynamics is -0.44.", "description": "The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care segments. The company offers conditioners, shampoos, styling aids, and treatments under the Head & Shoulders, Herbal Essences, Pantene, and Rejoice brands; antiperspirants, deodorants, and personal cleansing products under the Native, Old Spice, Safeguard, and Secret brands; and facial moisturizers, cleaners, and treatments under the Olay and SK-II brands. It also provides blades, razors, shave products, appliances, and other grooming products under the Braun, Gillette, and Venus brands. In addition, the company offers toothbrushes, toothpastes, and other oral care products under the Crest and Oral-B brands; and gastrointestinal, pain relief, rapid diagnostics, respiratory, vitamins/minerals/supplements, and other personal health care products under the Metamucil, Neurobion, Pepto-Bismol, and Vicks brands. Further, it provides fabric enhancers, and laundry additives and detergents under the Ariel, Downy, Gain, and Tide brands; and air and dish care, P&G professional, and surface care under the Cascade, Dawn, Fairy, Febreze, Mr. Clean, and Swiffer brands. Additionally, the company offers baby wipes, and taped diapers and pants under the Luvs and Pampers brands; adult incontinence and menstrual care products under the Always, Always Discreet, and Tampax brands; and paper towels, tissues, and toilet papers under the Bounty, Charmin, and Puffs brands. It sells its products through mass merchandisers, social and e-commerce channels, grocery and specialty beauty stores, membership club stores, drug and department stores, distributors, wholesalers, airport duty-free and high-frequency stores, pharmacies, electronics stores, and professional channels, as well as directly to consumers. The Procter & Gamble Company was founded in 1837 and is headquartered in Cincinnati, Ohio.", "setup_signature": "Balanced read", "composite_score": "41", "kpis": [{"label": "Latest Close", "value": "14,920 ARS", "hint": "2026-06-12"}, {"label": "1W Return", "value": "1.3%", "tone": "positive", "hint": "latest completed week"}, {"label": "4W Return", "value": "6.1%", "tone": "positive", "hint": "short-term follow-through"}, {"label": "12W Return", "value": "4.9%", "tone": "positive", "hint": "quarterly tape"}, {"label": "Trend Breadth", "value": "51.9%", "hint": "27 of 52 weeks active"}, {"label": "Volume Ratio", "value": "0.8x", "hint": "vs 13-week average"}], "classification": {"exchange": "BUE", "country": "AR", "sector": "Consumer Defensive", "industry": "Household & Personal Products", "currency": "ARS", "market_cap": "6510.8B"}, "price": {"trend_line": "14,783 ARS", "fair_value": "15,951 ARS", "vs_trend": "0.9%", "vs_fair_value": "-6.5%", "high_52": "16,590 ARS", "low_52": "12,200 ARS", "drawdown": "-10.1%", "range_position": "62.0%"}, "momentum": {"returns": [{"label": "1W", "value": 1.2898845892735913, "value_label": "1.3%", "tone": "positive", "width": 4}, {"label": "4W", "value": 6.116642958748222, "value_label": "6.1%", "tone": "positive", "width": 17.476122739280633}, {"label": "12W", "value": 4.923177382442802, "value_label": "4.9%", "tone": "positive", "width": 14.06622109269372}, {"label": "26W", "value": 3.4684154123382354, "value_label": "3.5%", "tone": "positive", "width": 9.909758320966388}, {"label": "52W", "value": 17.482600505992675, "value_label": "17.5%", "tone": "positive", "width": 49.95028715997908}], "trend_streak": 0, "active_weeks": 27, "active_breadth": "51.9%", "peer": {"scope": "AR Consumer Defensive", "count": 27, "rank": 11, "percentile": 61.53846153846154, "avg_weekly_return": 1.0371788521984913}}, "setup": {"scores": [{"label": "Trend", "value": 28.557692307692314, "value_label": "29", "width": 28.557692307692314, "tone": "negative", "description": "Persistence of active Trend Signal over the last year and current streak."}, {"label": "Momentum", "value": 68.49913844931943, "value_label": "68", "width": 68.49913844931943, "tone": "positive", "description": "Blend of 4-week and 12-week follow-through."}, {"label": "Dynamics", "value": 44.127035398027985, "value_label": "44", "width": 44.127035398027985, "tone": "neutral", "description": "Latest Market Dynamics and whether pressure has improved over four weeks."}, {"label": "Relative Strength", "value": 0, "value_label": "0", "width": 4, "tone": "negative", "description": "Relative leadership and short-term RS change."}, {"label": "Volume", "value": 32.726371190048134, "value_label": "33", "width": 32.726371190048134, "tone": "negative", "description": "Participation compared with the 13-week volume baseline."}, {"label": "Risk Control", "value": 69.54117372879827, "value_label": "70", "width": 69.54117372879827, "tone": "positive", "description": "Drawdown and recent weekly volatility pressure."}], "timeline": [{"week": "27 Feb", "return": 4.777274539998285, "return_label": "4.8%", "tone": "positive", "trend": true, "buy_signal": false, "positive_md": true, "height": 39.810621166652375}, {"week": "6 Mar", "return": -6.5927327485188005, "return_label": "-6.6%", "tone": "negative", "trend": true, "buy_signal": false, "positive_md": true, "height": 54.939439570990004}, {"week": "13 Mar", "return": -2.9023701195283613, "return_label": "-2.9%", "tone": "negative", "trend": true, "buy_signal": false, "positive_md": true, "height": 24.186417662736346}, {"week": "20 Mar", "return": -3.3967429893252605, "return_label": "-3.4%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": true, "height": 28.306191577710504}, {"week": "27 Mar", "return": -1.1954985016803623, "return_label": "-1.2%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": false, "height": 9.96248751400302}, {"week": "3 Apr", "return": 1.9217109819825071, "return_label": "1.9%", "tone": "positive", "trend": false, "buy_signal": false, "positive_md": false, "height": 16.01425818318756}, {"week": "10 Apr", "return": -0.34916377323109193, "return_label": "-0.3%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": false, "height": 4}, {"week": "17 Apr", "return": 0.49054207775149195, "return_label": "0.5%", "tone": "positive", "trend": false, "buy_signal": false, "positive_md": false, "height": 4.0878506479291}, {"week": "24 Apr", "return": 3.068859719261952, "return_label": "3.1%", "tone": "positive", "trend": false, "buy_signal": false, "positive_md": false, "height": 25.5738309938496}, {"week": "1 May", "return": -0.2706359945872801, "return_label": "-0.3%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": false, "height": 4}, {"week": "8 May", "return": -1.289009497964722, "return_label": "-1.3%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": false, "height": 10.741745816372683}, {"week": "15 May", "return": -3.3676975945017182, "return_label": "-3.4%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": false, "height": 28.06414662084765}, {"week": "22 May", "return": 1.6358463726884778, "return_label": "1.6%", "tone": "positive", "trend": false, "buy_signal": false, "positive_md": false, "height": 13.632053105737315}, {"week": "29 May", "return": -0.4198740377886634, "return_label": "-0.4%", "tone": "negative", "trend": false, "buy_signal": false, "positive_md": false, "height": 4}, {"week": "5 Jun", "return": 3.5137034434293746, "return_label": "3.5%", "tone": "positive", "trend": false, "buy_signal": false, "positive_md": false, "height": 29.28086202857812}, {"week": "12 Jun", "return": 1.2898845892735913, "return_label": "1.3%", "tone": "positive", "trend": false, "buy_signal": false, "positive_md": false, "height": 10.749038243946595}]}, "groups": {"sector": {"scope": "AR Consumer 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"trend_active": false, "positive_md": true, "positive_rs": false}, {"id": 58249, "symbol": "FMX", "name": "Fomento Econ\u00f3mico Mexicano, S.A.B. de C.V.", "exchange": "BUE", "url": "/terminal/13e6bac4-975c-483f-bf59-d83506ee0ee9/report/", "weekly_return": 4.249839021249195, "weekly_return_label": "4.2%", "weekly_return_tone": "positive", "four_week_return": 7.933333333333334, "four_week_return_label": "7.9%", "four_week_return_tone": "positive", "twelve_week_return": 29.885078542122134, "twelve_week_return_label": "29.9%", "twelve_week_return_tone": "positive", "trend_active": true, "positive_md": true, "positive_rs": false}]}, "industry": {"scope": "AR Household & Personal Products", "count": 4, "avg_weekly_return": 0.9511516502817016, "avg_four_week_return": 2.986243018965734, "avg_twelve_week_return": 4.210911699092657, "trend_breadth": 25.0, "positive_md_breadth": 50.0, "positive_rs_breadth": 0.0, "week_rank": 2, "four_week_rank": 2, "twelve_week_rank": 3, "top_peers": [{"id": 58390, "symbol": "KMB", "name": "Kimberly-Clark Corporation", "exchange": "BUE", "url": "/terminal/974fad82-793e-4267-ae0d-14fb3977f732/report/", "weekly_return": 2.206177296430004, "weekly_return_label": "2.2%", "weekly_return_tone": "positive", "four_week_return": 7.2851722125304175, "four_week_return_label": "7.3%", "four_week_return_tone": "positive", "twelve_week_return": 5.901911886949293, "twelve_week_return_label": "5.9%", "twelve_week_return_tone": "positive", "trend_active": false, "positive_md": true, "positive_rs": false}, {"id": 58537, "symbol": "PG", "name": "The Procter & Gamble Company", "exchange": "BUE", "url": "/terminal/c24423de-7439-4636-8361-9c9013278388/report/", "weekly_return": 1.2898845892735913, "weekly_return_label": "1.3%", "weekly_return_tone": "positive", "four_week_return": 6.116642958748222, "four_week_return_label": "6.1%", "four_week_return_tone": "positive", "twelve_week_return": 4.923177382442802, "twelve_week_return_label": "4.9%", "twelve_week_return_tone": "positive", "trend_active": false, "positive_md": false, "positive_rs": false}, {"id": 58161, "symbol": "CL", "name": "Colgate-Palmolive Company", "exchange": "BUE", "url": "/terminal/b39eb7c0-4acf-4af3-9161-0e2deb48ccd2/report/", "weekly_return": 0.08972633467922835, "weekly_return_label": "0.1%", "weekly_return_tone": "positive", "four_week_return": 1.9186843307446324, "four_week_return_label": "1.9%", "four_week_return_tone": "positive", "twelve_week_return": 7.311660975254394, "twelve_week_return_label": "7.3%", "twelve_week_return_tone": "positive", "trend_active": true, "positive_md": false, "positive_rs": false}, {"id": 58571, "symbol": "RIGO", "name": "Rigolleau S.A.", "exchange": "BUE", "url": "/terminal/0c6155f7-1598-4ca3-ba59-ebc90e3b772a/report/", "weekly_return": 0.2188183807439825, "weekly_return_label": "0.2%", "weekly_return_tone": "positive", "four_week_return": -3.375527426160337, "four_week_return_label": "-3.4%", "four_week_return_tone": "negative", "twelve_week_return": -1.293103448275862, "twelve_week_return_label": "-1.3%", "twelve_week_return_tone": "negative", "trend_active": false, "positive_md": true, "positive_rs": false}]}}, "dynamics": {"market_dynamics": "-0.44", "market_dynamics_tone": "negative", "md_4_change": "26.0%", "relative_strength": "-23.57", "rs_4_change": "-93.1%", "expectation": "Positive", "expectation_probability": "55.41%"}, "volume": {"latest": "94.7K", "average_13": "121.5K", "average_52": "102.6K", "ratio_13": "0.8x", "ratio_52": "0.9x"}, "risk": {"volatility_13": "2.1%", "volatility_52": "3.2%", "downside_weeks": 24, "upside_weeks": 27, "downside_breadth": "46.2%", "average_gain": "2.8%", "average_loss": "-2.4%"}, "signals": [{"label": "Trend Signal", "value": "Inactive", "tone": "negative"}, {"label": "Market Dynamics", "value": "No fresh buy", "tone": "neutral"}, {"label": "Price vs Trend", "value": "0.9%", "tone": "positive"}, {"label": "Volume", "value": "0.8x", "tone": "neutral"}], "opportunities": ["Price is above the Trend Line, keeping the weekly tape constructive."], "risks": ["Trend Signal is inactive, so price action has not confirmed a constructive regime.", "Price is below Fair Value, so the market is still discounting the latest tape.", "Market Dynamics is negative, which weakens the current setup."], "watch_points": ["Trend Line remains the key weekly regime level.", "Market Dynamics is the pressure gauge to monitor for confirmation or fade.", "A volume ratio above 1.5x would show stronger participation in the next move."], "recent_rows": [{"week": "2026-06-12", "close": "14,920 ARS", "weekly_return": 1.2898845892735913, "weekly_return_label": "1.3%", "weekly_return_tone": "positive", "trend_line": "14,783 ARS", "fair_value": "15,951 ARS", "market_dynamics": "-0.44", "relative_strength": "-23.57", "volume": "94.7K", "trend_signal": "Off"}, {"week": "2026-06-05", "close": "14,730 ARS", "weekly_return": 3.5137034434293746, "weekly_return_label": "3.5%", 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