News Sentiment

BKNG sentiment intelligence

Booking Holdings Inc news scored across direct company coverage, industry context, sector read-through, source quality, and freshness.

Weighted score 61 Balanced news tone 45 relevant articles
Exchange NASDAQ United States
Sector Consumer Cyclical Market context
Industry Travel Services Read-through group
Latest close 178.39 Week of 10 Jul 2026
Weighted tone 61/100

Balanced news tone

Market reaction Balanced read

News tone and price action are not far from neutral.

Primary event Market update

82/100 classification confidence.

Company focus 45

directly relevant articles

Source quality 7

high-authority source matches

Trend context Trend inactive

-3.3% over one week, +8.2% over four weeks, trend inactive, and near fair-value range.

Latest direct headline Positive

(BKNG) Price Dynamics and Execution-Aware Positioning

Market Reaction

Balanced read

72/100 confidence

News tone and price action are not far from neutral.

Primary event Market update 82/100 classification
One-week reaction -3.3% Price reacting lower
Trend fit Trend inactive 8.2% over four weeks
Fair value 4.3% Near fair-value range

Sentiment Mix

Positive, neutral, negative

Weighted by relevance
Positive 20
Neutral 25
Negative 0

Relevance

Why the article matched

Direct first
Direct company coverage 45
Industry context 0
Sector context 0

Sources

Coverage mix

Publishers
Market source 6
TradingView 4
simplywall.st 4
Ad Hoc News 3
Barron's 2
Moomoo 2
MarketWatch 2
Trefis 2

Event Lens

What the news is about

Classified themes
Market update 29
Earnings 8
Analyst action 2
Deals and strategy 2
Guidance 2
Macro sensitivity 1
Capital return 1

Sentiment Trail

Score over time

50 baseline
Above 50 Neutral zone Below 50

News Tape

Relevant headlines

Showing 31-45 of 45