Ticker Short Interest
BZUN Short Interest Intelligence
Baozun Inc positioning pressure, squeeze risk, bearish conviction, crowding, days to cover, and price-positioning divergence.
Neutral
Shorts Under Pressure
BZUN is classified as Neutral. Latest reported short interest is 485.0K shares; short interest changed +3.4%, price moved +0.7% since the previous report, short interest is in the 29th percentile, and days to cover is in the 71th percentile. Trend context is constructive.
Reported Short Interest
2026-03-31 to 2026-06-30Days To Cover
liquidity pressureShort Interest Change
report-to-reportPrice Context
2026-03-20 to 2026-06-26Squeeze Radar
43Elevated short interest becomes most interesting when price strength forces shorts to defend or cover.
Bearish Conviction
24Rising short interest alongside weak trend can mean the bearish trade is being reinforced, not trapped.
Crowding
48Latest short interest is 485.0K shares and days to cover is 1.77.
Divergence
27Short interest rose while price rose. Bearish positioning is adding into strength, which can create squeeze pressure if the chart keeps improving.
Report History
BZUN Short Interest Ledger
| Settlement | Short interest | Previous | Change | Days cover | Average volume |
|---|---|---|---|---|---|
| 30 Jun 2026 | 484961 | 469233 | 3.4% | 1.77 | 274633 |
| 15 Jun 2026 | 469233 | 490820 | -4.4% | 1.78 | 263020 |
| 29 May 2026 | 490820 | 541264 | -9.3% | 1.65 | 298356 |
| 15 May 2026 | 541264 | 594047 | -8.9% | 1.94 | 278630 |
| 30 Apr 2026 | 594047 | 545465 | 8.9% | 1.18 | 503978 |
| 15 Apr 2026 | 545465 | 531855 | 2.6% | 1.38 | 395058 |
| 31 Mar 2026 | 531855 | 539207 | -1.4% | 1.15 | 464166 |
Short interest is delayed, reported on a periodic schedule, and may be revised. The dashboard is research context only and does not prove real-time short activity.