IST Equity Snapshot

PCILT Weekly Equity Report

PC Iletisim ve Medya Hizmetleri Sanayi Ticaret A.S.

Latest Close 34.76 TRY 12 Jun 2026
1W Return 2.2% latest completed week
4W Return 4.2% short-term follow-through
12W Return 14.3% quarterly tape
Trend Breadth 69.2% 36 of 52 weeks active
Volume Ratio 1.1x vs 13-week average
Company Brief

What the company does

PC Iletisim ve Medya Hizmetleri Sanayi Ticaret A.S. provides media and integrated communication planning services in Turkey. It provides traditional media planning and purchasing services for TV, newspapers, radio, outdoor cinema, internet, and magazines; evaluation services for media applications, sponsorships, integration, guerilla, and event marketing activities; digital performance agency; terrestrial and digital radio planning and purchasing services; and services in the areas of content marketing, collaborations, production, program buying and selling, brand partnerships, and small and medium-sized event organizations and planning. The company is also involved in advertising, reserving, and renting of media channels for …

Snapshot

What the weekly tape is saying

PCILT closed the latest completed week at 34.76 TRY. The 4-week return is 4.2% and the 12-week return is 14.3%. Trend Signal is active, Market Dynamics is 1.44. Setup signature: Balanced read with a 69/100 composite read.

Trend Signal Active
Market Dynamics No fresh buy
Price vs Trend 30.3%
Volume 1.1x
Setup Cockpit

A compressed read of the whole setup

The radar blends trend persistence, momentum, Market Dynamics, Relative Strength, volume confirmation, and risk control into one weekly cockpit.

Composite setup radar

Scoreboard

Trend 76 Persistence of active Trend Signal over the last year and current streak.
Momentum 73 Blend of 4-week and 12-week follow-through.
Dynamics 79 Latest Market Dynamics and whether pressure has improved over four weeks.
Relative Strength 100 Relative leadership and short-term RS change.
Volume 46 Participation compared with the 13-week volume baseline.
Risk Control 42 Drawdown and recent weekly volatility pressure.

16-week signal tape

27 Feb 6 Mar 13 Mar 20 Mar 27 Mar 3 Apr 10 Apr 17 Apr 24 Apr 1 May 8 May 15 May 22 May 29 May 5 Jun 12 Jun
Weekly return bar Trend Signal dot Positive Market Dynamics dot
Price Action

Price, Trend Line, and Fair Value

Weekly price context with the latest close, trend position, Fair Value gap, drawdown, and 52-week range location.

52-week price path

Price Trend Line Fair Value

Price map

Trend Line
26.67 TRY
Vs Trend Line
30.3%
Fair Value
17.44 TRY
Vs Fair Value
99.3%
52W High
40.18 TRY
52W Low
12.10 TRY
Drawdown
-13.5%
Range Position
80.7%
Momentum

Returns and trend persistence

Return windows separate the latest week from short-term and medium-term follow-through.

Return windows

1W 2.2%
4W 4.2%
12W 14.3%
26W 52.3%
52W 184.2%

Trend read

Active Streak
11 weeks
52W Active Weeks
36
52W Active Breadth
69.2%
Sector Scope
TR Communication Services
Sector Rank
3 of 13
Sector Percentile
83.3%
Peer Context

Sector and industry pulse

Peer breadth helps separate a stock-specific move from a broader group rotation.

TR Advertising Agencies

Tracked Peers
1
4W Rank
1 of 1
Avg 1W
2.2%
Avg 4W
4.2%
Trend Breadth
100.0%
Positive RS
100.0%
Market Dynamics

Pressure, Relative Strength, and expectation

Market Dynamics and Relative Strength show whether buying pressure and relative leadership are confirming the price move.

Dynamics path

Market Dynamics Relative Strength

Signal state

Market Dynamics
1.44
4W MD Change
42.6%
Relative Strength
24.31
4W RS Change
14.4%
Expectation
Positive
Probability
55.32%
Volume

Participation and confirmation

Volume tells us whether the latest weekly move is being confirmed by unusual participation.

52-week volume profile

Volume map

Latest Volume
14.5M
13W Average
13.3M
52W Average
10.3M
Vs 13W
1.1x
Vs 52W
1.4x
Risk Anatomy

Volatility, downside weeks, and return shape

A compact risk profile shows whether the move is steady, volatile, or being driven by sharp one-week jumps.

26-week return distribution

Risk map

13W Volatility
7.2%
52W Volatility
8.9%
Upside Weeks
33
Downside Weeks
19
Downside Breadth
36.5%
Avg Gain / Loss
7.1% / -5.7%
Context

Classification, opportunities, risks, and watch points

Top-level read across company classification, constructive evidence, caution points, and the next things that matter.

Classification

Exchange
IST
Country
TR
Sector
Communication Services
Industry
Advertising Agencies
Currency
TRY
Market Cap
4.3B

Opportunity signals

  • Trend Signal is active with a 11-week active streak.
  • Price is above the Trend Line, keeping the weekly tape constructive.
  • Price is above Fair Value, showing premium demand versus the model.
  • Market Dynamics is positive on the latest completed week.
  • Latest weekly return ranks in the strongest part of its sector group.

Risk signals

  • No major top-level risk cluster is currently dominant.

Watch next

  • Trend Line remains the key weekly regime level.
  • Market Dynamics is the pressure gauge to monitor for confirmation or fade.
  • A volume ratio above 1.5x would show stronger participation in the next move.
Weekly Tape

Recent completed weeks

The latest weekly rows behind the report snapshot.

Week Close Return Trend Fair Value MD RS Volume Signal
12 Jun 2026 34.76 TRY 2.2% 26.67 TRY 17.44 TRY 1.44 24.31 14.5M On
5 Jun 2026 34.00 TRY -7.5% 26.27 TRY 17.28 TRY 1.46 25.18 17.3M On
29 May 2026 36.76 TRY 11.1% 25.95 TRY 17.13 TRY 1.56 37.14 6.3M On
22 May 2026 33.10 TRY -0.8% 25.52 TRY 16.95 TRY 1.41 23.86 19.5M On
15 May 2026 33.36 TRY 4.9% 25.11 TRY 16.79 TRY 1.01 21.25 12.0M On
8 May 2026 31.80 TRY 9.0% 24.63 TRY 16.62 TRY 0.80 11.40 23.5M On
1 May 2026 29.18 TRY 11.8% 24.29 TRY 16.45 TRY 0.56 7.53 14.0M On
24 Apr 2026 26.10 TRY -5.0% 24.06 TRY 16.31 TRY 0.56 -2.89 7.7M On
17 Apr 2026 27.46 TRY -1.5% 24.32 TRY 16.19 TRY 0.89 1.44 7.8M On
10 Apr 2026 27.88 TRY 0.7% 24.53 TRY 16.06 TRY 1.12 7.33 9.8M On
3 Apr 2026 27.68 TRY -7.7% 24.56 TRY 15.94 TRY 1.19 16.89 9.0M On
27 Mar 2026 29.98 TRY -1.4% 24.58 TRY 15.83 TRY 1.19 30.20 13.2M Off
20 Mar 2026 30.40 TRY 15.0% 24.32 TRY 15.69 TRY 1.09 30.17 17.8M Off
13 Mar 2026 26.44 TRY 6.6% 24.01 TRY 15.55 TRY 0.87 14.07 13.5M Off