Balanced news tone
News Sentiment
TTD sentiment intelligence
Trade Desk Inc news scored across direct company coverage, industry context, sector read-through, source quality, and freshness.
Weighted score
52
Balanced news tone
44 relevant articles
News tone and price action are not far from neutral.
81/100 classification confidence.
directly relevant articles
high-authority source matches
-3.4% over one week, -8.8% over four weeks, trend inactive, and below fair value.
The Trade Desk (TTD) Appoints Sarah Gavin as CMO and EVP
Market Reaction
Balanced read
News tone and price action are not far from neutral.
Primary event
Market update
81/100 classification
One-week reaction
-3.4%
Price reacting lower
Trend fit
Trend inactive
-8.8% over four weeks
Fair value
-73.2%
Below fair value
Value support
Sentiment Mix
Positive, neutral, negative
Positive
10
Neutral
27
Negative
7
Relevance
Why the article matched
Sources
Coverage mix
Event Lens
What the news is about
Sentiment Trail
Score over time
Above 50
Neutral zone
Below 50
News Tape
Relevant headlines
AD HOC NEWS
Direct company coverage
The Trade Desk Faces a Critical Earnings Test
- Tone
- Neutral 50/100
- Event
- Earnings
- Published
- 12 Apr 2026 07:00
- Source
- AD HOC NEWS
IndexBox
Direct company coverage
The Trade Desk (TTD) Stock Gains Amid Iran Talks and Software Sector Recovery - News and Statistics
- Tone
- Positive 82/100
- Event
- Market update
- Published
- 31 Mar 2026 07:00
- Source
- IndexBox
Stocktwits
Direct company coverage
TTD Stock Plunges After Omnicom Launches Audit Of The Trade Desk’s Fees: Report
- Tone
- Neutral 50/100
- Event
- Market update
- Published
- 24 Mar 2026 07:00
- Source
- Stocktwits
Barchart.com
Direct company coverage
Is Trade Desk Stock Underperforming the Dow?
- Tone
- Neutral 50/100
- Event
- Market update
- Published
- 23 Mar 2026 07:00
- Source
- Barchart.com
TradingView
Direct company coverage
Trade Desk stock plunge as Publicis audit sparks downgrades
- Tone
- Neutral 50/100
- Event
- Market update
- Published
- 18 Mar 2026 07:00
- Source
- TradingView
TIKR.com
Direct company coverage
Trade Desk Stock Tumbles 7% As Publicis Groupe Cuts Ties Over Audit Disputes
- Tone
- Negative 34/100
- Event
- Market update
- Published
- 18 Mar 2026 07:00
- Source
- TIKR.com
Zacks Investment Research
Direct company coverage
Trade Desk's EMEA and APAC Push Strengthens International Growth
- Tone
- Positive 66/100
- Event
- Market update
- Published
- 13 Mar 2026 07:00
- Source
- Zacks Investment Research
The Globe and Mail
Direct company coverage
Trade Desk Pops on Possible OpenAI Deal—Game Changer or Headfake?
- Tone
- Neutral 50/100
- Event
- Deals and strategy
- Published
- 10 Mar 2026 07:00
- Source
- The Globe and Mail
24/7 Wall St.
Direct company coverage
Here Are Thursday’s Top Wall Street Analyst Research Calls: Alcon, First Solar, Five Below, Joby Aviation, Spotify, Trade Desk, U.S. Bancorp, and More
- Tone
- Neutral 50/100
- Event
- Analyst action
- Published
- 26 Feb 2026 08:00
- Source
- 24/7 Wall St.
Stock Titan
Direct company coverage
Ad buyers sent $13.4B through The Trade Desk in 2025 as revenue grew
- Tone
- Neutral 50/100
- Event
- Earnings
- Published
- 25 Feb 2026 08:00
- Source
- Stock Titan
AskTraders
Direct company coverage
The Trade Desk Earnings on Deck – What To Expect
- Tone
- Neutral 50/100
- Event
- Earnings
- Published
- 25 Feb 2026 08:00
- Source
- AskTraders
Stock Titan
Direct company coverage
$840M ad-tech bet: The Trade Desk sticks to outlook, sets Feb. 25 earnings
- Tone
- Neutral 50/100
- Event
- Earnings
- Published
- 26 Jan 2026 08:00
- Source
- Stock Titan
simplywall.st
Direct company coverage
The Trade Desk, Inc.'s (NASDAQ:TTD) 29% Cheaper Price Remains In Tune With Earnings
- Tone
- Neutral 50/100
- Event
- Earnings
- Published
- 21 Nov 2025 08:00
- Source
- simplywall.st
WSJ
Direct company coverage
Ad Tech Company Trade Desk Downgraded as Amazon, AI Reshape Digital Market
- Tone
- Neutral 50/100
- Event
- Market update
- Published
- 08 Aug 2025 07:00
- Source
- WSJ