News Sentiment

HAS sentiment intelligence

Hasbro Inc news scored across direct company coverage, industry context, sector read-through, source quality, and freshness.

Chart Weekly report Factors RSS feed
Weighted score 56 Balanced news tone 52 relevant articles
Exchange NASDAQ United States
Sector Consumer Cyclical Market context
Industry Leisure Read-through group
Latest close 78.96 Week of 10 Jul 2026
Weighted tone 56/100

Balanced news tone

Market reaction Balanced read

News tone and price action are not far from neutral.

Primary event Market update

81/100 classification confidence.

Company focus 45

directly relevant articles

Source quality 9

high-authority source matches

Trend context Trend inactive

-1.5% over one week, -5.9% over four weeks, trend inactive, and near fair-value range.

Latest direct headline Neutral

BNP Paribas Adjusts Price Target on Hasbro to $114 From $117, Maintains Outperform Rating

Market Reaction

Balanced read

66/100 confidence

News tone and price action are not far from neutral.

Primary event Market update 81/100 classification
One-week reaction -1.5% Price digesting
Trend fit Trend inactive -5.9% over four weeks
Fair value 21.2% Near fair-value range

Sentiment Mix

Positive, neutral, negative

Weighted by relevance
Positive 20
Neutral 28
Negative 4

Relevance

Why the article matched

Direct first
Direct company coverage 45
Industry context 7
Sector context 0

Sources

Coverage mix

Publishers
Market source 8
MarketBeat 4
simplywall.st 3
Stock Titan 3
CNBC 3
marketscreener.com 2
MarketWatch 2
ad-hoc-news.de 2

Event Lens

What the news is about

Classified themes
Market update 28
Earnings 14
Analyst action 7
Capital return 1
Macro sensitivity 1
Guidance 1

Sentiment Trail

Score over time

50 baseline
Above 50 Neutral zone Below 50

News Tape

Relevant headlines

Showing 1-30 of 52
The Globe and Mail Direct company coverage

Analysts Are Bullish on These Consumer Cyclical Stocks: Hasbro (HAS), Standard Motor Products (SMP)

Analysts are showing bullish sentiment towards Hasbro (HAS) and Standard Motor Products (SMP) in the Consumer Cyclical sector. Roth MKM analyst Eric Handler maintained a Buy rating for Hasbro with a $100.00 price target, while Roth MKM's Scott Stember reiterated a Buy rating for

Tone
Positive 71/100
Event
Analyst action
Published
15 Jul 2026 04:42
Source
The Globe and Mail
Market source Direct company coverage

Hasbro (HAS) Stock Sinks As Market Gains: Here's Why

Hasbro (HAS) stock dropped 1.4% while the broader market gained, with the S&P 500 up 0.38%. Investors are looking forward to Hasbro's earnings report on July 21, 2026, where the EPS is expected to decrease by 13.08% but revenue is projected to grow by 6.13%. The stock currently h

Tone
Negative 35/100
Event
Earnings
Published
14 Jul 2026 22:00
Source
Market source
GuruFocus Direct company coverage

HAS Maintained by Roth Capital -- Price Target Lowered to $100

Roth Capital has maintained a 'Buy' rating for Hasbro (HAS) but lowered its price target from $120.00 to $100.00, reflecting a more cautious outlook. Despite the maintained rating, GuruFocus assesses Hasbro as 13.5% overvalued with a GF Value™ of $69.01 against its current tradin

Tone
Negative 35/100
Event
Analyst action
Published
14 Jul 2026 18:51
Source
GuruFocus
MarketBeat Direct company coverage

Hasbro (NASDAQ:HAS) Given New $100.00 Price Target at Roth Capital

Roth Capital has lowered its price target for Hasbro (NASDAQ:HAS) from $120.00 to $100.00 but maintained a "buy" rating, indicating a potential upside of 27.85%. Despite the price target adjustment, Hasbro recently reported strong quarterly earnings, beating EPS and revenue estim

Tone
Positive 59/100
Event
Earnings
Published
14 Jul 2026 18:01
Source
MarketBeat
MarketWatch Direct company coverage

Hasbro Inc. stock underperforms Tuesday when compared to competitors

Hasbro Inc. (HAS) stock decreased by 1.40% on Tuesday, closing at $78.42, despite an overall positive trading session for the broader market. This underperformance broke a three-day winning streak for the company's shares.

Tone
Negative 36/100
Event
Market update
Published
14 Jul 2026 17:15
Source
MarketWatch
marketscreener.com Direct company coverage

Roth Capital Adjusts Hasbro Price Target to $100 From $120, Maintains Buy Rating

Roth Capital has reduced its price target for Hasbro (HAS) shares from $120 to $100, while reiterating a Buy rating on the stock. This adjustment reflects a revised outlook on the toy and game manufacturer. Separately, Citigroup and Argus Research also recently adjusted their pri

Tone
Negative 36/100
Event
Analyst action
Published
14 Jul 2026 11:40
Source
marketscreener.com
MarketBeat Direct company coverage

22,727 Shares in Hasbro, Inc. $HAS Acquired by Procyon Advisors LLC

Procyon Advisors LLC has acquired a new stake of 22,727 shares, valued at approximately $2.13 million, in Hasbro, Inc. during the first quarter. This comes as Hasbro reported better-than-expected Q1 earnings with EPS of $1.47 and a 12.7% revenue increase year-over-year. Instituti

Tone
Positive 65/100
Event
Earnings
Published
14 Jul 2026 09:40
Source
MarketBeat
MarketBeat Direct company coverage

Hasbro (HAS) to Announce Quarterly Earnings on Tuesday

Hasbro (HAS) is scheduled to announce its Q2 2026 earnings before the market opens on Tuesday, July 21st. Analysts anticipate an EPS of $1.13 and revenue of $1.0648 billion for the quarter. The company's previous quarter exceeded expectations with $1.47 EPS and $1.0 billion in re

Tone
Neutral 50/100
Event
Earnings
Published
14 Jul 2026 06:20
Source
MarketBeat
Ad Hoc News Direct company coverage

Hasbro stock reflects the company’s broad entertainment portfolio

Hasbro stock offers a diversified investment in toys, games, and entertainment, balancing its traditional brands with new digital and licensing initiatives for growth. The company has evolved from a toy maker to a broader entertainment and brand management entity, leveraging stor

Tone
Positive 71/100
Event
Market update
Published
14 Jul 2026 02:27
Source
Ad Hoc News
TradingView Direct company coverage

Enterprise value to EBIT forward of Hasbro, Inc. – BMV:HAS

This article provides financial data for Hasbro, Inc. (BMV:HAS) focusing on its enterprise value to EBIT forward. It indicates the market status as closed with no trades, and details how the data is sourced.

Tone
Neutral 50/100
Event
Market update
Published
13 Jul 2026 11:08
Source
TradingView
ad-hoc-news.de Direct company coverage

Twister by Hasbro Inc. - classic party game keeps families moving

Hasbro Inc.'s classic party game, Twister, continues to be a strong seller, bringing families together through its simple yet entertaining physical play. The game, which involves players placing hands and feet on colored dots according to a spinner, encourages laughter and social

Tone
Positive 66/100
Event
Market update
Published
13 Jul 2026 05:08
Source
ad-hoc-news.de
TechStock² Direct company coverage

Mattel (NASDAQ:MAT) Steady After Two Analyst Cuts; Buyback Could Hit 5%

Mattel (NASDAQ:MAT) remained steady despite two analyst downgrades, closing Friday up 1.1% at $13.33. The company's ongoing $400 million share repurchase plan for 2026, which has $200 million remaining, could buy back approximately 5.2% of its outstanding shares. Analysts from Go

Tone
Neutral 50/100
Event
Capital return
Published
11 Jul 2026 16:11
Source
TechStock²
ad-hoc-news.de Direct company coverage

Twister by Hasbro Inc. - classic party game stays in demand

Hasbro's classic party game Twister continues to be a steady seller, contributing stable revenue to the company. The physical game, which involves players twisting their bodies on a mat with colored circles, remains popular across various age groups and provides a contrast to the

Tone
Positive 69/100
Event
Earnings
Published
11 Jul 2026 12:27
Source
ad-hoc-news.de
MarketBeat Direct company coverage

Hasbro (NASDAQ:HAS) Price Target Lowered to $101.00 at Citigroup

Citigroup has lowered its price target for Hasbro (NASDAQ:HAS) to $101.00 from $114.00, while maintaining a "buy" rating. This new target implies a potential upside of 27.95% from the previous closing price. Despite the reduction, other analysts have shown general positivity towa

Tone
Positive 65/100
Event
Analyst action
Published
10 Jul 2026 18:56
Source
MarketBeat
Casino.org Direct company coverage

MONOPOLY Roll 'em Live: Release Date, RTP and Rules | CasinoScores

MONOPOLY Roll 'em Live is a new live dice game from Evolution, developed under official license from Hasbro, set to launch on July 15, 2026. The game features two dice determining outcomes, with a MONOPOLY top hat moving around a 12-square board, and introduces a "Building Phase"

Tone
Positive 66/100
Event
Market update
Published
10 Jul 2026 13:08
Source
Casino.org
MLive.com Direct company coverage

Hasbro launches first Play-Doh line designed for adults

Hasbro has introduced "Blooms by Play-Doh," its first line of Play-Doh designed specifically for adults, reimagining the classic molding experience for crafting realistic floral arrangements. This move caters to adult interest in hands-on creative activities for stress relief, su

Tone
Positive 71/100
Event
Market update
Published
10 Jul 2026 11:25
Source
MLive.com
MarketWatch Direct company coverage

Hasbro Inc. stock outperforms competitors on strong trading day

Hasbro Inc. (HAS) stock advanced 2.02% to $77.39 on Thursday, outperforming the broader market which also saw gains with the S&P 500 Index rising 0.81% and the Dow Jones Industrial Average rising 0.27%. This rise broke a seven-day losing streak for the company's shares.

Tone
Positive 76/100
Event
Market update
Published
09 Jul 2026 21:14
Source
MarketWatch
GeneOnline Direct company coverage

Hasbro Launches Blooms by Play-Doh Floral Craft Kits for Adults

Hasbro has launched "Blooms by Play-Doh," a new line of craft kits specifically for adults, allowing them to create floral arrangements using Play-Doh modeling compound. This move signifies a strategic shift for the brand from children's toys to adult-oriented creative activities

Tone
Positive 71/100
Event
Market update
Published
09 Jul 2026 19:17
Source
GeneOnline
Retail Dive Direct company coverage

Hasbro debuts Play-Doh for adults

Hasbro has launched "Blooms by Play-Doh," a new line of Play-Doh products specifically for adults, signaling the company's entry into adult crafting and home decor. These kits allow users to create and preserve floral arrangements, tapping into a growing adult interest in analog

Tone
Positive 66/100
Event
Market update
Published
09 Jul 2026 16:24
Source
Retail Dive
Stock Titan Direct company coverage

Hasbro turns Play-Doh into floral decor for adults, starting at $24.99

Hasbro has launched "Blooms by Play-Doh," a new line of creative kits designed for adults that allows them to create realistic floral arrangements using Play-Doh compound. This initiative expands the Play-Doh brand beyond traditional children's toys, catering to adults seeking ha

Tone
Positive 63/100
Event
Market update
Published
09 Jul 2026 12:29
Source
Stock Titan
Fast Company Direct company coverage

Play-Doh’s first set for adults is peak ‘kidulting’

Hasbro has launched Blooms by Play-Doh, its first Play-Doh set specifically designed for adults, tapping into the growing "kidult" market. This move reflects a broader trend in the toy industry, where companies like Lego and Mattel are increasingly targeting adults, who now accou

Tone
Positive 70/100
Event
Market update
Published
09 Jul 2026 11:39
Source
Fast Company
WSJ Direct company coverage

Exclusive | Hasbro’s ‘Aging Up’ Strategy Continues With a Reattempt at Adult Play-Doh

Hasbro is re-launching its adult-focused Play-Doh line, Blooms by Play-Doh, as part of its ongoing "aging up" strategy. This marks a new attempt to attract adult consumers to the modeling compound kits, five years after a previous effort faded. The company plans to use influencer

Tone
Neutral 50/100
Event
Market update
Published
09 Jul 2026 09:38
Source
WSJ
Ad-hoc-news.de Direct company coverage

Hasbro Inc. focuses on brands and digital growth as a global toy leader

Hasbro Inc. continues to pursue a strategy centered on its family entertainment brands and expanding digital initiatives to drive long-term growth. The company maintains a strong presence in the global toy and games industry, especially in the United States, through its portfolio

Tone
Positive 71/100
Event
Market update
Published
09 Jul 2026 07:46
Source
Ad-hoc-news.de