ELF NYSE Week ended 24 Jul 2026

Weekly Investor Report

ELF Beauty Inc · Consumer Defensive · Household & Personal Products

Latest close 77.36 USD
5.0% latest week
Weekly setup

Mixed setup

The weekly trend is not active. Price is 7.2% above the Trend Line and sits at 27.9% of its 52-week range. The latest completed week returned 5.0%, after a 14.7% four-week move. The latest factor snapshot indicates quality is middle-of-the-pack; growth is moderate; valuation is expensive relative to peers. Options positioning is volatility with 48/100 conviction, while the latest news-sentiment score is 58/100. Near-term considerations: volume confirmation is below normal; earnings are due in 6d.

Setup score 39 out of 100
Latest Close 77.36 USD 24 Jul 2026
1W Return 5.0% latest completed week
4W Return 14.7% short-term follow-through
12W Return 27.9% quarterly tape
Trend Breadth 26.9% 14 of 52 weeks active
Volume Ratio 0.7x vs 13-week average
What is working
  • Price is above the Trend Line, keeping the weekly tape constructive.
  • Activity pressure is positive on the latest completed week.
  • Latest weekly return ranks in the strongest part of its sector group.
What could go wrong
  • The trend backdrop is inactive, so price action has not confirmed a constructive regime.
  • Price is below Fair Value, so the market is still discounting the latest tape.
  • Activity pressure is weak, so confirmation is not yet broad enough.
  • The share remains more than 20% below its 52-week high.
What to watch next
  • Trend Line remains the key weekly regime level.
  • Activity pressure is the gauge to monitor for confirmation or fade.
  • A volume ratio above 1.5x would show stronger participation in the next move.
01 · Price action

Where price is—and whether the trend supports it

The weekly trend is not active. Price is 7.2% above the Trend Line and sits at 27.9% of its 52-week range. The latest completed week returned 5.0%, after a 14.7% four-week move.

Study the full chart

52-week price path

Price vs Trend Line and Fair Value
Price Trend Line Fair Value
02 · Volume and demand

Is real participation confirming the move?

Latest weekly volume is 0.7x the 13-week average. Participation is below its recent norm, so price strength is not receiving full volume confirmation.

26-week volume confirmation

Bar height shows volume; colour shows the weekly price direction
30 Jan 6 Feb 13 Feb 20 Feb 27 Feb 6 Mar 13 Mar 20 Mar 27 Mar 3 Apr 10 Apr 17 Apr 24 Apr 1 May 8 May 15 May 22 May 29 May 5 Jun 12 Jun 19 Jun 26 Jun 3 Jul 10 Jul 17 Jul 24 Jul
Up week Down week
Demand beneath price

Activity pressure and institutional-style signals

These indicators assess whether participation is improving beneath the headline price move. They are supporting evidence, not proof of institutional buying.

Activity pressure path

Latest 0.1412-week average 0.06

12-week confirmation

Trend active0/12Active trend-backdrop weeks in the latest 12-week window.
Positive pressure5/12Weeks with constructive activity pressure in the latest 12-week window.
Positive leadership0/12Weeks with positive relative leadership in the latest 12-week window.
Activity pressure0.14Current proprietary activity-pressure read.
Buy signals1Accumulation signal count in the latest 12 weeks.
Reversal markers0No reversal markers

No recent accumulation markers. No reversal markers.

03 · Momentum and leadership

Is performance persistent—and is the stock leading?

Performance is 14.7% over four weeks, 27.9% over 12 weeks, and -36.0% over one year. The current trend has remained active for 0 consecutive weeks.

Performance by holding period

1W5.0%
4W14.7%
12W27.9%
26W-17.8%
52W-36.0%
Active trend streak0 weeks
Active weeks in one year14
Trend breadth26.9%

Activity pressure vs relative leadership

Activity pressureRelative leadership
Pressure1.01Latest activity-pressure read.
Pressure change676.6%Four-week change in activity pressure.
Leadership-18.93Latest relative-leadership reading.
RS change40.9%Four-week change in relative leadership.
04 · Fundamentals and valuation

What investors are paying for—and the quality behind it

The latest factor snapshot indicates quality is middle-of-the-pack; growth is moderate; valuation is expensive relative to peers.

Open full factor analysis
Factor week 26 Jul 2026 Financial statements through 31 Mar 2026 Field coverage 94% Model confidence 90%

Relative factor standing

Higher display scores are better. Each score is converted from the underlying universe rank, where rank 1 is best.

Overall factor strength2/100Blend of value, momentum, and quality. Underlying universe rank 99; rank 1 is best.
Value6/100Relative valuation strength. Underlying universe rank 95; rank 1 is best.
Quality31/100Profitability and accounting quality. Underlying universe rank 70; rank 1 is best.
Momentum9/100Medium-term price momentum. Underlying universe rank 92; rank 1 is best.
Growth75/100Revenue and earnings growth. Underlying universe rank 26; rank 1 is best.
How to read this

Quality and valuation are separate questions

A strong company can still carry a demanding valuation. This report shows profitability, growth, balance-sheet strength, and the price paid for those characteristics separately.

Value-quality framework18/100Value and quality alignment from the Sharemaestro SVQF framework.

Valuation

How much investors are paying for earnings, sales, and cash flow.

P/E
173.2x
Price divided by trailing earnings.
Price / sales
2.8x
Market value relative to trailing revenue.
EV / EBITDA
32.3x
Enterprise value relative to operating cash earnings.
Free-cash-flow yield
4.5%
Free cash flow as a share of enterprise value.

Business quality

Margins and the return generated on invested capital.

Gross margin
70.7%
Gross profit retained from each unit of revenue.
Operating margin
5.0%
Operating profit retained from revenue.
Free-cash-flow margin
14.4%
Free cash flow generated from revenue.
Return on invested capital
3.0%
Operating return generated on invested capital.

Growth and financial strength

Recent business growth and accounting strength.

Revenue growth
24.6%
Latest one-year revenue growth.
EPS growth
-76.5%
Latest one-year earnings-per-share growth.
Free-cash-flow growth
54.2%
Latest one-year free-cash-flow growth.
Piotroski F-score
3/9
Nine-point accounting-strength checklist.

Shareholder return and balance sheet

Cash returned to owners and financial leverage.

Dividend yield
-
Cash dividends relative to market value.
Buyback yield
1.0%
Net share repurchases relative to market value.
Shareholder yield
1.0%
Dividend yield plus net buyback yield.
Net debt / EBITDA
3.9x
Balance-sheet debt relative to operating cash earnings.
05 · Ownership, options, and sentiment

What other market participants are doing

Options, insider transactions, market sentiment, and activity-pressure signals can confirm or challenge the price story. None should be used alone.

Options positioningVolatility

ELF shows volatility options pressure with a 48/100 conviction score, put-call volume ratio of 1.73, expected move of 9.7%, and Sharemaestro trend signal inactive.

Conviction48/100
Expected move9.7%
Put/call volume1.73
Pressure-20
Speculation41
Volatility73
Trend agreement89
Open options detail
Insider activity3 / 17

3 acquisitions and 17 disposals in the latest 180-day insider tape.

Acquisitions / disposals over the latest 180 days. Insider activity is context, not a stand-alone signal.
News sentiment58/100

Weighted news tone is neutral across 53 relevant articles.

24 positive · 23 neutral · 6 negative
Patient CapitalRecent

Activity-pressure buy-signal evidence highlights potential institutional accumulation windows.

Recent buy signal in the last 8 weeks
06 · Catalysts and risk

What can move the shares—and how volatile the path has been

Event timing, options-implied movement, drawdown, and weekly return distribution frame the risk around the current setup.

Next earnings6dNext report is scheduled for 05 Aug 2026; event risk rises as the date approaches.
Options expected move9.7%Nearest-chain priced movement where available.
52-week drawdown-48.8%Distance below the 52-week high.
13-week volatility9.3%Standard deviation of weekly returns.

Weekly gains and losses

Latest 26 completed weeks

Each bar is one week. Gains rise above the zero line; losses fall below it. Taller bars mean a larger weekly move.

Weeks higher12 of 2614 weeks finished lower.
Best week+23.4%Week of 12 Jun.
Worst week-15.8%Week of 27 Mar.
Latest week+5.0%Week of 24 Jul.

Shape of recent returns

Strong gains8
Modest gains4
Flat weeks0
Modest losses6
Sharp losses8
Recent vol9.3%13-week weekly-return volatility.
Base vol9.5%52-week weekly-return volatility.
Up/down split26/26Count of positive and negative weeks in the 52-week window.
Average skew6.4% / -7.1%Average positive week versus average negative week.
07 · Sector and peer context

Is this stock leading—or simply moving with its group?

Sector and industry breadth distinguish company-specific strength from a broad group move.

08 · Evidence and weekly data

The underlying research record

Every top-level statement above should be traceable to a stored market, fundamental, event, or positioning observation.

WeekCloseReturnTrend LineFair ValuePressureLeadershipVolumeTrend
24 Jul 202677.36 USD5.0%72.19 USD116.4 USD1.01-18.9311.8MOff
17 Jul 202673.69 USD-4.0%72.29 USD116.7 USD1.00-24.2110.1MOff
10 Jul 202676.75 USD0.4%72.52 USD116.9 USD0.93-23.3012.9MOff
3 Jul 202676.42 USD13.3%72.50 USD117.2 USD0.70-23.4419.8MOff
26 Jun 202667.43 USD5.0%72.67 USD117.4 USD0.13-32.0513.8MOff
19 Jun 202664.20 USD5.0%72.96 USD117.7 USD-0.28-37.8516.4MOff
12 Jun 202661.15 USD23.4%73.16 USD118.0 USD-0.51-41.2221.8MOff
5 Jun 202649.57 USD-11.5%73.57 USD118.2 USD-0.66-52.9222.0MOff
29 May 202656.00 USD5.9%74.37 USD118.6 USD-0.62-49.0416.4MOff
22 May 202652.90 USD-6.3%76.58 USD118.9 USD-0.57-51.9230.3MOff
15 May 202656.43 USD-7.3%78.91 USD119.2 USD-0.67-48.7720.2MOff
8 May 202660.86 USD0.6%81.59 USD119.4 USD-0.73-45.0512.6MOff
1 May 202660.49 USD-8.7%83.89 USD119.6 USD-0.67-44.3613.8MOff
24 Apr 202666.28 USD-0.8%86.36 USD119.8 USD-0.58-38.769.4MOff
How to use this report

This is a completed-week research summary. It explains the available evidence and its conflicts; it does not predict a guaranteed outcome or replace your own risk assessment. Fundamental figures may refer to an earlier financial reporting period, which is shown above.