- No strong opportunity cluster is confirmed yet; monitor trend and activity pressure.
ROL
MEX
Week ended 31 Jul 2026
Weekly Investor Report
Rollins, Inc. · Consumer Cyclical · Personal Services
Latest close
688.6 MXN
0.0%
latest week
Weekly setup
Weak trend
The weekly trend is not active. Price is -26.3% below the Trend Line and sits at 0.0% of its 52-week range. The latest completed week returned 0.0%, after a -8.9% four-week move. The latest news-sentiment score is 43/100.
Setup score
13
out of 100
Latest Close
688.6 MXN
31 Jul 2026
1W Return
0.0%
latest completed week
4W Return
-8.9%
short-term follow-through
12W Return
-26.5%
quarterly tape
Trend Breadth
25.0%
13 of 52 weeks active
Volume Ratio
-
vs 13-week average
- The trend backdrop is inactive, so price action has not confirmed a constructive regime.
- Price is below the Trend Line, which keeps downside pressure in focus.
- Price is below Fair Value, so the market is still discounting the latest tape.
- Activity pressure is negative, which weakens the current setup.
- Trend Line remains the key weekly regime level.
- Activity pressure is the gauge to monitor for confirmation or fade.
Price follow-through
0.0%
Latest completed week; four-week move -8.9%.
Indicator stack
14/19
Trend and activity pressure are weighted against the latest 12-week confirmation window.
Trend backdrop
Active
The trend backdrop defines the current weekly regime.
Patient Capital
Quiet
Activity-pressure buy-signal status for institutional accumulation timing.
Next-Week Expectancy
Negative 12.53%
Historical one-week expectancy contributes to the evidence score when direction is confirmed.
News sentiment
43/100
5 relevant articles in the latest sentiment read.
01 · Price action
Study the full chart
Where price is—and whether the trend supports it
The weekly trend is not active. Price is -26.3% below the Trend Line and sits at 0.0% of its 52-week range. The latest completed week returned 0.0%, after a -8.9% four-week move.
52-week price path
Price vs Trend Line and Fair Value
Price
Trend Line
Fair Value
02 · Volume and demand
Is real participation confirming the move?
Latest weekly volume is - the 13-week average. Participation data is incomplete.
26-week volume confirmation
Bar height shows volume; colour shows the weekly price direction
6 Feb
13 Feb
20 Feb
27 Feb
6 Mar
13 Mar
20 Mar
27 Mar
3 Apr
10 Apr
17 Apr
24 Apr
1 May
8 May
15 May
22 May
29 May
5 Jun
12 Jun
19 Jun
26 Jun
3 Jul
10 Jul
17 Jul
24 Jul
31 Jul
Up week
Down week
Demand beneath price
Activity pressure and institutional-style signals
These indicators assess whether participation is improving beneath the headline price move. They are supporting evidence, not proof of institutional buying.
Activity pressure path
Latest 0.0112-week average 0.00
12-week confirmation
Trend active0/12Active trend-backdrop weeks in the latest 12-week window.
Positive pressure0/12Weeks with constructive activity pressure in the latest 12-week window.
Positive leadership0/12Weeks with positive relative leadership in the latest 12-week window.
Activity pressure0.01Current proprietary activity-pressure read.
Buy signals0Accumulation signal count in the latest 12 weeks.
Reversal markers0No reversal markers
No recent accumulation markers. No reversal markers.
03 · Momentum and leadership
Is performance persistent—and is the stock leading?
Performance is -8.9% over four weeks, -26.5% over 12 weeks, and -36.4% over one year. The current trend has remained active for 0 consecutive weeks.
Performance by holding period
Active trend streak0 weeks
Active weeks in one year13
Trend breadth25.0%
Activity pressure vs relative leadership
Activity pressureRelative leadership
Pressure-1.67Latest activity-pressure read.
Pressure change-8.2%Four-week change in activity pressure.
Leadership-32.63Latest relative-leadership reading.
RS change-12.6%Four-week change in relative leadership.
04 · Fundamentals and valuation
Open full factor analysis
What investors are paying for—and the quality behind it
A published fundamentals and factor snapshot is not available for this company.
No published fundamental snapshot is available for this company.
05 · Ownership, options, and sentiment
What other market participants are doing
Options, insider transactions, market sentiment, and activity-pressure signals can confirm or challenge the price story. None should be used alone.
Insider activity-
No recent insider transactions are stored for this company.
News sentiment43/100
Weighted news tone is neutral across 5 relevant articles.
0 positive · 3 neutral · 2 negativePatient CapitalQuiet
Activity-pressure buy-signal evidence highlights potential institutional accumulation windows.
No recent buy signal
06 · Catalysts and risk
What can move the shares—and how volatile the path has been
Event timing, options-implied movement, drawdown, and weekly return distribution frame the risk around the current setup.
Next earnings-No event is currently stored.
Options expected move-Nearest-chain priced movement where available.
52-week drawdown-38.4%Distance below the 52-week high.
13-week volatility4.1%Standard deviation of weekly returns.
Weekly gains and losses
Latest 26 completed weeksEach bar is one week. Gains rise above the zero line; losses fall below it. Taller bars mean a larger weekly move.
6 Feb
6 Mar
3 Apr
1 May
29 May
26 Jun
31 Jul
Weeks higher2 of 266 weeks finished lower.
Best week+0.0%Week of 15 May.
Worst week-12.0%Week of 29 May.
Latest week+0.0%Week of 31 Jul.
Shape of recent returns
Strong gains0
Modest gains2
Flat weeks18
Modest losses2
Sharp losses4
Recent vol4.1%13-week weekly-return volatility.
Base vol2.7%52-week weekly-return volatility.
Up/down split5/9Count of positive and negative weeks in the 52-week window.
Average skew1.2% / -5.5%Average positive week versus average negative week.
07 · Sector and peer context
Is this stock leading—or simply moving with its group?
Sector and industry breadth distinguish company-specific strength from a broad group move.
SectorMX Consumer Cyclical
4-week rank88 / 97
Group average0.9%
Trend breadth25.8%
Trend25.8%active weekly trend signals
MD53.6%positive activity pressure
RS27.8%positive relative leadership
Four-week leaders
IndustryMX Personal Services
4-week rank1 / 1
Group average-8.9%
Trend breadth0.0%
Trend0.0%active weekly trend signals
MD0.0%positive activity pressure
RS0.0%positive relative leadership
Four-week leaders
08 · Evidence and weekly data
The underlying research record
Every top-level statement above should be traceable to a stored market, fundamental, event, or positioning observation.
Weekly tape14/100
Trend, activity pressure, participation, and risk combine to a 14/100 tape read.
Indicator analysis9/100Latest 12-week confirmation: trend 0/12, activity pressure 0/12, relative leadership 0/12.
Activity pressure 0.01; No reversal markers Next-Week ExpectancyNegative 12.53%Next-week expectancy is negative with a 12.53% historical one-week setup read.
Adds short-term historical context without overriding trend, activity, or relative leadership. Factors50/100No published factor snapshot is available yet.
Patient CapitalQuietActivity-pressure buy-signal evidence highlights potential institutional accumulation windows.
No recent buy signal Sentiment43/100Weighted news tone is neutral across 5 relevant articles.
Rollins, Inc. $ROL Shares Acquired by Bank of Nova Scotia Insiders50/100No recent insider transaction evidence is stored.
Earnings50/100No stored earnings event is currently attached to this ticker.
| Week | Close | Return | Trend Line | Fair Value | Pressure | Leadership | Volume | Trend |
|---|---|---|---|---|---|---|---|---|
| 31 Jul 2026 | 688.6 MXN | 0.0% | 934.3 MXN | 947.2 MXN | -1.67 | -32.63 | 0 | Off |
| 24 Jul 2026 | 688.6 MXN | -8.9% | 947.2 MXN | 949.1 MXN | -1.66 | -32.80 | 39 | Off |
| 17 Jul 2026 | 756.0 MXN | 0.0% | 960.2 MXN | 951.0 MXN | -1.60 | -27.27 | 0 | Off |
| 10 Jul 2026 | 756.0 MXN | 0.0% | 970.9 MXN | 952.4 MXN | -1.57 | -27.76 | 0 | Off |
| 3 Jul 2026 | 756.0 MXN | -8.3% | 981.6 MXN | 953.9 MXN | -1.55 | -28.98 | 15 | Off |
| 26 Jun 2026 | 824.7 MXN | 0.0% | 993.7 MXN | 955.4 MXN | -1.56 | -23.35 | 0 | Off |
| 19 Jun 2026 | 824.7 MXN | 0.0% | 1,003 MXN | 956.4 MXN | -1.56 | -24.50 | 0 | Off |
| 12 Jun 2026 | 824.7 MXN | 0.0% | 1,011 MXN | 957.4 MXN | -1.55 | -25.40 | 0 | Off |
| 5 Jun 2026 | 824.7 MXN | 0.0% | 1,019 MXN | 958.5 MXN | -1.52 | -23.95 | 0 | Off |
| 29 May 2026 | 824.7 MXN | -12.0% | 1,027 MXN | 959.5 MXN | -1.33 | -27.19 | 4.0K | Off |
| 22 May 2026 | 937.0 MXN | 0.0% | 1,034 MXN | 960.6 MXN | -1.52 | -17.60 | 0 | Off |
| 15 May 2026 | 937.0 MXN | 0.0% | 1,038 MXN | 960.8 MXN | -1.56 | -17.62 | 0 | Off |
| 8 May 2026 | 936.9 MXN | -2.3% | 1,042 MXN | 960.9 MXN | -1.58 | -20.30 | 97 | Off |
| 1 May 2026 | 959.3 MXN | 0.0% | 1,046 MXN | 961.1 MXN | -1.60 | -16.53 | 0 | Off |
How to use this report
This is a completed-week research summary. It explains the available evidence and its conflicts; it does not predict a guaranteed outcome or replace your own risk assessment. Fundamental figures may refer to an earlier financial reporting period, which is shown above.