CLX MEX Week ended 24 Jul 2026

Weekly Investor Report

The Clorox Company · Consumer Defensive · Household & Personal Products

Latest close 1,696 MXN
1.6% latest week
Weekly setup

Mixed setup

The weekly trend is not active. Price is -6.3% below the Trend Line and sits at 21.3% of its 52-week range. The latest completed week returned 1.6%, after a 2.1% four-week move. The latest news-sentiment score is 47/100. Near-term considerations: volume confirmation is below normal.

Setup score 28 out of 100
Latest Close 1,696 MXN 24 Jul 2026
1W Return 1.6% latest completed week
4W Return 2.1% short-term follow-through
12W Return 2.8% quarterly tape
Trend Breadth 0.0% 0 of 52 weeks active
Volume Ratio 0.0x vs 13-week average
What is working
  • Activity pressure is positive on the latest completed week.
  • Latest weekly return ranks in the strongest part of its sector group.
What could go wrong
  • The trend backdrop is inactive, so price action has not confirmed a constructive regime.
  • Price is below the Trend Line, which keeps downside pressure in focus.
  • Price is below Fair Value, so the market is still discounting the latest tape.
  • Next-week expectancy is negative at 20.76% based on similar historical setup states.
What to watch next
  • Trend Line remains the key weekly regime level.
  • Activity pressure is the gauge to monitor for confirmation or fade.
  • A volume ratio above 1.5x would show stronger participation in the next move.
01 · Price action

Where price is—and whether the trend supports it

The weekly trend is not active. Price is -6.3% below the Trend Line and sits at 21.3% of its 52-week range. The latest completed week returned 1.6%, after a 2.1% four-week move.

Study the full chart

52-week price path

Price vs Trend Line and Fair Value
Price Trend Line Fair Value
02 · Volume and demand

Is real participation confirming the move?

Latest weekly volume is 0.0x the 13-week average. Participation is below its recent norm, so price strength is not receiving full volume confirmation.

26-week volume confirmation

Bar height shows volume; colour shows the weekly price direction
30 Jan 6 Feb 13 Feb 20 Feb 27 Feb 6 Mar 13 Mar 20 Mar 27 Mar 3 Apr 10 Apr 17 Apr 24 Apr 1 May 8 May 15 May 22 May 29 May 5 Jun 12 Jun 19 Jun 26 Jun 3 Jul 10 Jul 17 Jul 24 Jul
Up week Down week
Demand beneath price

Activity pressure and institutional-style signals

These indicators assess whether participation is improving beneath the headline price move. They are supporting evidence, not proof of institutional buying.

Activity pressure path

Latest 0.2312-week average 0.15

12-week confirmation

Trend active0/12Active trend-backdrop weeks in the latest 12-week window.
Positive pressure2/12Weeks with constructive activity pressure in the latest 12-week window.
Positive leadership0/12Weeks with positive relative leadership in the latest 12-week window.
Activity pressure0.23Current proprietary activity-pressure read.
Buy signals1Accumulation signal count in the latest 12 weeks.
Reversal markers0No reversal markers

No recent accumulation markers. No reversal markers.

03 · Momentum and leadership

Is performance persistent—and is the stock leading?

Performance is 2.1% over four weeks, 2.8% over 12 weeks, and -28.2% over one year. The current trend has remained active for 0 consecutive weeks.

Performance by holding period

1W1.6%
4W2.1%
12W2.8%
26W-13.0%
52W-28.2%
Active trend streak0 weeks
Active weeks in one year0
Trend breadth0.0%

Activity pressure vs relative leadership

Activity pressureRelative leadership
Pressure0.30Latest activity-pressure read.
Pressure change165.8%Four-week change in activity pressure.
Leadership-15.36Latest relative-leadership reading.
RS change28.2%Four-week change in relative leadership.
04 · Fundamentals and valuation

What investors are paying for—and the quality behind it

A published fundamentals and factor snapshot is not available for this company.

Open full factor analysis

No published fundamental snapshot is available for this company.

05 · Ownership, options, and sentiment

What other market participants are doing

Options, insider transactions, market sentiment, and activity-pressure signals can confirm or challenge the price story. None should be used alone.

Insider activity-

No recent insider transactions are stored for this company.

News sentiment47/100

Weighted news tone is neutral across 34 relevant articles.

5 positive · 22 neutral · 7 negative
Patient CapitalFresh

Activity-pressure buy-signal evidence highlights potential institutional accumulation windows.

Fresh buy signal
06 · Catalysts and risk

What can move the shares—and how volatile the path has been

Event timing, options-implied movement, drawdown, and weekly return distribution frame the risk around the current setup.

Next earnings-No event is currently stored.
Options expected move-Nearest-chain priced movement where available.
52-week drawdown-28.9%Distance below the 52-week high.
13-week volatility3.0%Standard deviation of weekly returns.

Weekly gains and losses

Latest 26 completed weeks

Each bar is one week. Gains rise above the zero line; losses fall below it. Taller bars mean a larger weekly move.

Weeks higher9 of 2613 weeks finished lower.
Best week+8.8%Week of 6 Feb.
Worst week-7.2%Week of 20 Mar.
Latest week+1.6%Week of 24 Jul.

Shape of recent returns

Strong gains5
Modest gains4
Flat weeks4
Modest losses9
Sharp losses4
Recent vol3.0%13-week weekly-return volatility.
Base vol3.8%52-week weekly-return volatility.
Up/down split15/23Count of positive and negative weeks in the 52-week window.
Average skew3.9% / -3.8%Average positive week versus average negative week.
07 · Sector and peer context

Is this stock leading—or simply moving with its group?

Sector and industry breadth distinguish company-specific strength from a broad group move.

08 · Evidence and weekly data

The underlying research record

Every top-level statement above should be traceable to a stored market, fundamental, event, or positioning observation.

WeekCloseReturnTrend LineFair ValuePressureLeadershipVolumeTrend
24 Jul 20261,696 MXN1.6%1,810 MXN2,510 MXN0.30-15.3633Off
17 Jul 20261,670 MXN2.1%1,812 MXN2,515 MXN0.12-17.8215Off
10 Jul 20261,636 MXN-3.8%1,816 MXN2,521 MXN-0.05-20.18571Off
3 Jul 20261,700 MXN2.3%1,824 MXN2,527 MXN-0.19-18.6258Off
26 Jun 20261,661 MXN-2.3%1,832 MXN2,533 MXN-0.46-21.381.0KOff
19 Jun 20261,700 MXN0.0%1,841 MXN2,539 MXN-0.64-20.960Off
12 Jun 20261,700 MXN5.9%1,849 MXN2,547 MXN-0.76-22.110Off
5 Jun 20261,606 MXN1.0%1,856 MXN2,555 MXN-0.89-25.17315Off
29 May 20261,590 MXN-3.1%1,870 MXN2,564 MXN-0.79-29.3097Off
22 May 20261,642 MXN4.6%1,887 MXN2,573 MXN-0.76-27.621.2KOff
15 May 20261,569 MXN-1.6%1,904 MXN2,581 MXN-0.73-31.37139Off
8 May 20261,595 MXN-3.3%1,925 MXN2,590 MXN-0.60-33.0115.7KOff
1 May 20261,650 MXN-2.1%1,945 MXN2,599 MXN-0.49-29.67162Off
24 Apr 20261,686 MXN-4.6%1,969 MXN2,607 MXN-0.28-30.51154Off
How to use this report

This is a completed-week research summary. It explains the available evidence and its conflicts; it does not predict a guaranteed outcome or replace your own risk assessment. Fundamental figures may refer to an earlier financial reporting period, which is shown above.