VITL NASDAQ Week ended 31 Jul 2026

Weekly Investor Report

Vital Farms Inc · Consumer Defensive · Farm Products

Latest close 12.73 USD
-2.2% latest week
Weekly setup

Weak trend

The weekly trend is not active. Price is -22.8% below the Trend Line and sits at 10.6% of its 52-week range. The latest completed week returned -2.2%, after a -0.2% four-week move. The latest factor snapshot indicates quality is middle-of-the-pack; growth ranks strongly; valuation is inexpensive relative to peers. Options positioning is bullish with 42/100 conviction, while the latest news-sentiment score is 49/100. Near-term considerations: volume confirmation is below normal; earnings are due in 5d.

Setup score 32 out of 100
Latest Close 12.73 USD 31 Jul 2026
1W Return -2.2% latest completed week
4W Return -0.2% short-term follow-through
12W Return 42.4% quarterly tape
Trend Breadth 21.2% 11 of 52 weeks active
Volume Ratio 0.5x vs 13-week average
What is working
  • Activity pressure is positive on the latest completed week.
What could go wrong
  • The trend backdrop is inactive, so price action has not confirmed a constructive regime.
  • Price is below the Trend Line, which keeps downside pressure in focus.
  • Price is below Fair Value, so the market is still discounting the latest tape.
  • Activity pressure is weak, so confirmation is not yet broad enough.
What to watch next
  • Trend Line remains the key weekly regime level.
  • Activity pressure is the gauge to monitor for confirmation or fade.
  • A volume ratio above 1.5x would show stronger participation in the next move.
01 · Price action

Where price is—and whether the trend supports it

The weekly trend is not active. Price is -22.8% below the Trend Line and sits at 10.6% of its 52-week range. The latest completed week returned -2.2%, after a -0.2% four-week move.

Study the full chart

52-week price path

Price vs Trend Line and Fair Value
Price Trend Line Fair Value
02 · Volume and demand

Is real participation confirming the move?

Latest weekly volume is 0.5x the 13-week average. Participation is below its recent norm, so price strength is not receiving full volume confirmation.

26-week volume confirmation

Bar height shows volume; colour shows the weekly price direction
6 Feb 13 Feb 20 Feb 27 Feb 6 Mar 13 Mar 20 Mar 27 Mar 3 Apr 10 Apr 17 Apr 24 Apr 1 May 8 May 15 May 22 May 29 May 5 Jun 12 Jun 19 Jun 26 Jun 3 Jul 10 Jul 17 Jul 24 Jul 31 Jul
Up week Down week
Demand beneath price

Activity pressure and institutional-style signals

These indicators assess whether participation is improving beneath the headline price move. They are supporting evidence, not proof of institutional buying.

Activity pressure path

Latest 0.1812-week average 0.05

12-week confirmation

Trend active0/12Active trend-backdrop weeks in the latest 12-week window.
Positive pressure6/12Weeks with constructive activity pressure in the latest 12-week window.
Positive leadership0/12Weeks with positive relative leadership in the latest 12-week window.
Activity pressure0.18Current proprietary activity-pressure read.
Buy signals0Accumulation signal count in the latest 12 weeks.
Reversal markers0No reversal markers

No recent accumulation markers. No reversal markers.

03 · Momentum and leadership

Is performance persistent—and is the stock leading?

Performance is -0.2% over four weeks, 42.4% over 12 weeks, and -63.9% over one year. The current trend has remained active for 0 consecutive weeks.

Performance by holding period

1W-2.2%
4W-0.2%
12W42.4%
26W-55.3%
52W-63.9%
Active trend streak0 weeks
Active weeks in one year11
Trend breadth21.2%

Activity pressure vs relative leadership

Activity pressureRelative leadership
Pressure0.70Latest activity-pressure read.
Pressure change56.5%Four-week change in activity pressure.
Leadership-57.02Latest relative-leadership reading.
RS change7.5%Four-week change in relative leadership.
04 · Fundamentals and valuation

What investors are paying for—and the quality behind it

The latest factor snapshot indicates quality is middle-of-the-pack; growth ranks strongly; valuation is inexpensive relative to peers.

Open full factor analysis
Factor week 26 Jul 2026 Financial statements through 31 Mar 2026 Field coverage 97% Model confidence 93%

Relative factor standing

Higher display scores are better. Each score is converted from the underlying universe rank, where rank 1 is best.

Overall factor strength54/100Blend of value, momentum, and quality. Underlying universe rank 47; rank 1 is best.
Value89/100Relative valuation strength. Underlying universe rank 12; rank 1 is best.
Quality22/100Profitability and accounting quality. Underlying universe rank 79; rank 1 is best.
Momentum3/100Medium-term price momentum. Underlying universe rank 98; rank 1 is best.
Growth92/100Revenue and earnings growth. Underlying universe rank 9; rank 1 is best.
How to read this

Quality and valuation are separate questions

A strong company can still carry a demanding valuation. This report shows profitability, growth, balance-sheet strength, and the price paid for those characteristics separately.

Value-quality framework81/100Value and quality alignment from the Sharemaestro SVQF framework.

Valuation

How much investors are paying for earnings, sales, and cash flow.

P/E
11.7x
Price divided by trailing earnings.
Price / sales
0.7x
Market value relative to trailing revenue.
EV / EBITDA
6.3x
Enterprise value relative to operating cash earnings.
Free-cash-flow yield
19.0%
Free cash flow as a share of enterprise value.

Business quality

Margins and the return generated on invested capital.

Gross margin
35.2%
Gross profit retained from each unit of revenue.
Operating margin
8.8%
Operating profit retained from revenue.
Free-cash-flow margin
14.0%
Free cash flow generated from revenue.
Return on invested capital
14.2%
Operating return generated on invested capital.

Growth and financial strength

Recent business growth and accounting strength.

Revenue growth
26.4%
Latest one-year revenue growth.
EPS growth
-6.6%
Latest one-year earnings-per-share growth.
Free-cash-flow growth
43.7%
Latest one-year free-cash-flow growth.
Piotroski F-score
2/9
Nine-point accounting-strength checklist.

Shareholder return and balance sheet

Cash returned to owners and financial leverage.

Dividend yield
-
Cash dividends relative to market value.
Buyback yield
-0.7%
Net share repurchases relative to market value.
Shareholder yield
-0.7%
Dividend yield plus net buyback yield.
Net debt / EBITDA
0.2x
Balance-sheet debt relative to operating cash earnings.
05 · Ownership, options, and sentiment

What other market participants are doing

Options, insider transactions, market sentiment, and activity-pressure signals can confirm or challenge the price story. None should be used alone.

Options positioningBullish

VITL shows bullish options pressure with a 42/100 conviction score, put-call volume ratio of 0.18, expected move of 18.4%, and Sharemaestro trend signal inactive.

Conviction42/100
Expected move18.4%
Put/call volume0.18
Pressure73
Speculation10
Volatility96
Trend agreement0
Open options detail
Insider activity20 / 0

20 acquisitions and 0 disposals in the latest 180-day insider tape.

Acquisitions / disposals over the latest 180 days. Insider activity is context, not a stand-alone signal.
News sentiment49/100

Weighted news tone is neutral across 58 relevant articles.

13 positive · 28 neutral · 17 negative
Patient CapitalQuiet

Activity-pressure buy-signal evidence highlights potential institutional accumulation windows.

No recent buy signal
06 · Catalysts and risk

What can move the shares—and how volatile the path has been

Event timing, options-implied movement, drawdown, and weekly return distribution frame the risk around the current setup.

Next earnings5dNext report is scheduled for 06 Aug 2026; event risk rises as the date approaches.
Options expected move18.4%Nearest-chain priced movement where available.
52-week drawdown-76.0%Distance below the 52-week high.
13-week volatility12.7%Standard deviation of weekly returns.

Weekly gains and losses

Latest 26 completed weeks

Each bar is one week. Gains rise above the zero line; losses fall below it. Taller bars mean a larger weekly move.

Weeks higher11 of 2615 weeks finished lower.
Best week+19.5%Week of 22 May.
Worst week-37.0%Week of 8 May.
Latest week-2.2%Week of 31 Jul.

Shape of recent returns

Strong gains7
Modest gains4
Flat weeks0
Modest losses4
Sharp losses11
Recent vol12.7%13-week weekly-return volatility.
Base vol9.8%52-week weekly-return volatility.
Up/down split22/30Count of positive and negative weeks in the 52-week window.
Average skew6.4% / -7.2%Average positive week versus average negative week.
07 · Sector and peer context

Is this stock leading—or simply moving with its group?

Sector and industry breadth distinguish company-specific strength from a broad group move.

08 · Evidence and weekly data

The underlying research record

Every top-level statement above should be traceable to a stored market, fundamental, event, or positioning observation.

WeekCloseReturnTrend LineFair ValuePressureLeadershipVolumeTrend
31 Jul 202612.73 USD-2.2%16.49 USD27.73 USD0.70-57.026.1MOff
24 Jul 202613.02 USD-3.9%17.06 USD27.73 USD0.69-56.688.1MOff
17 Jul 202613.55 USD4.6%17.69 USD27.72 USD0.68-56.507.3MOff
10 Jul 202612.95 USD1.5%18.35 USD27.70 USD0.59-60.957.9MOff
3 Jul 202612.76 USD14.0%19.06 USD27.69 USD0.45-61.667.4MOff
26 Jun 202611.19 USD7.5%19.69 USD27.68 USD0.25-66.8015.4MOff
19 Jun 202610.41 USD-1.8%20.41 USD27.68 USD-0.12-71.1515.1MOff
12 Jun 202610.60 USD5.6%21.13 USD27.70 USD-0.43-70.4810.1MOff
5 Jun 202610.04 USD0.3%21.85 USD27.72 USD-0.68-71.8911.4MOff
29 May 202610.01 USD-1.2%22.67 USD27.74 USD-0.81-73.6710.2MOff
22 May 202610.13 USD19.5%23.43 USD27.77 USD-0.77-73.0718.1MOff
15 May 20268.48 USD-5.1%24.37 USD27.81 USD-0.86-77.6020.9MOff
8 May 20268.94 USD-37.0%25.45 USD27.85 USD-0.96-76.9438.2MOff
1 May 202614.18 USD12.2%26.60 USD27.88 USD-1.06-62.1717.2MOff
How to use this report

This is a completed-week research summary. It explains the available evidence and its conflicts; it does not predict a guaranteed outcome or replace your own risk assessment. Fundamental figures may refer to an earlier financial reporting period, which is shown above.