- The trend backdrop is active with a 4-week active streak.
- Price is above the Trend Line, keeping the weekly tape constructive.
- Price is above Fair Value, showing premium demand versus the model.
- Activity pressure is positive on the latest completed week.
PUB
PAR
Week ended 07 Aug 2026
Weekly Investor Report
Publicis Groupe S.A. · Communication Services · Advertising Agencies
Latest close
100.0 EUR
7.4%
latest week
Weekly setup
Constructive, but selective
The weekly trend is active. Price is 23.9% above the Trend Line and sits at 97.4% of its 52-week range. The latest completed week returned 7.4%, after a 14.7% four-week move. The latest news-sentiment score is 53/100. Near-term considerations: price is close to its 52-week high.
Setup score
72
out of 100
Latest Close
100.0 EUR
7 Aug 2026
1W Return
7.4%
latest completed week
4W Return
14.7%
short-term follow-through
12W Return
35.6%
quarterly tape
Trend Breadth
17.3%
9 of 52 weeks active
Volume Ratio
1.6x
vs 13-week average
- 3 reversal markers appear in the recent smart-money tape.
- Price is close to its 52-week high; watch for continuation or exhaustion.
- Trend Line remains the key weekly regime level.
- Activity pressure is the gauge to monitor for confirmation or fade.
- A volume ratio above 1.5x would show stronger participation in the next move.
Price follow-through
7.4%
Latest completed week; four-week move 14.7%.
Indicator stack
23/90
Trend and activity pressure are weighted against the latest 12-week confirmation window.
Trend backdrop
Active
The trend backdrop defines the current weekly regime.
Patient Capital
Quiet
Activity-pressure buy-signal status for institutional accumulation timing.
Next-Week Expectancy
Positive 59.28%
Historical one-week expectancy contributes to the evidence score when direction is confirmed.
News sentiment
53/100
21 relevant articles in the latest sentiment read.
01 · Price action
Study the full chart
Where price is—and whether the trend supports it
The weekly trend is active. Price is 23.9% above the Trend Line and sits at 97.4% of its 52-week range. The latest completed week returned 7.4%, after a 14.7% four-week move.
52-week price path
Price vs Trend Line and Fair Value
Price
Trend Line
Fair Value
02 · Volume and demand
Is real participation confirming the move?
Latest weekly volume is 1.6x the 13-week average. Participation is unusually strong and confirms that the move is attracting attention.
26-week volume confirmation
Bar height shows volume; colour shows the weekly price direction
13 Feb
20 Feb
27 Feb
6 Mar
13 Mar
20 Mar
27 Mar
3 Apr
10 Apr
17 Apr
24 Apr
1 May
8 May
15 May
22 May
29 May
5 Jun
12 Jun
19 Jun
26 Jun
3 Jul
10 Jul
17 Jul
24 Jul
31 Jul
7 Aug
Up week
Down week
Demand beneath price
Activity pressure and institutional-style signals
These indicators assess whether participation is improving beneath the headline price move. They are supporting evidence, not proof of institutional buying.
Activity pressure path
Latest 0.7412-week average 0.39
12-week confirmation
Trend active4/12Active trend-backdrop weeks in the latest 12-week window.
Positive pressure12/12Weeks with constructive activity pressure in the latest 12-week window.
Positive leadership7/12Weeks with positive relative leadership in the latest 12-week window.
Activity pressure0.74Current proprietary activity-pressure read.
Buy signals0Accumulation signal count in the latest 12 weeks.
Reversal markers33 reversal markers
No recent accumulation markers. 3 reversal markers.
03 · Momentum and leadership
Is performance persistent—and is the stock leading?
Performance is 14.7% over four weeks, 35.6% over 12 weeks, and 28.0% over one year. The current trend has remained active for 4 consecutive weeks.
Performance by holding period
Active trend streak4 weeks
Active weeks in one year9
Trend breadth17.3%
Activity pressure vs relative leadership
Activity pressureRelative leadership
Pressure1.76Latest activity-pressure read.
Pressure change107.8%Four-week change in activity pressure.
Leadership13.73Latest relative-leadership reading.
RS change253.6%Four-week change in relative leadership.
04 · Fundamentals and valuation
Open full factor analysis
What investors are paying for—and the quality behind it
A published fundamentals and factor snapshot is not available for this company.
No published fundamental snapshot is available for this company.
05 · Ownership, options, and sentiment
What other market participants are doing
Options, insider transactions, market sentiment, and activity-pressure signals can confirm or challenge the price story. None should be used alone.
Insider activity-
No recent insider transactions are stored for this company.
News sentiment53/100
Weighted news tone is neutral across 21 relevant articles.
5 positive · 15 neutral · 1 negativePatient CapitalQuiet
Activity-pressure buy-signal evidence highlights potential institutional accumulation windows.
No recent buy signal
06 · Catalysts and risk
What can move the shares—and how volatile the path has been
Event timing, options-implied movement, drawdown, and weekly return distribution frame the risk around the current setup.
Next earnings-No event is currently stored.
Options expected move-Nearest-chain priced movement where available.
52-week drawdown-0.8%Distance below the 52-week high.
13-week volatility3.7%Standard deviation of weekly returns.
Weekly gains and losses
Latest 26 completed weeksEach bar is one week. Gains rise above the zero line; losses fall below it. Taller bars mean a larger weekly move.
13 Feb
13 Mar
10 Apr
8 May
5 Jun
3 Jul
7 Aug
Weeks higher18 of 268 weeks finished lower.
Best week+9.1%Week of 17 Apr.
Worst week-7.7%Week of 13 Feb.
Latest week+7.4%Week of 7 Aug.
Shape of recent returns
Strong gains6
Modest gains12
Flat weeks0
Modest losses5
Sharp losses3
Recent vol3.7%13-week weekly-return volatility.
Base vol3.7%52-week weekly-return volatility.
Up/down split32/20Count of positive and negative weeks in the 52-week window.
Average skew2.8% / -3.1%Average positive week versus average negative week.
07 · Sector and peer context
Is this stock leading—or simply moving with its group?
Sector and industry breadth distinguish company-specific strength from a broad group move.
SectorFR Communication Services
4-week rank5 / 53
Group average-0.7%
Trend breadth28.3%
Trend28.3%active weekly trend signals
MD58.5%positive activity pressure
RS15.1%positive relative leadership
Four-week leaders
IndustryFR Advertising Agencies
4-week rank4 / 22
Group average2.4%
Trend breadth31.8%
Trend31.8%active weekly trend signals
MD63.6%positive activity pressure
RS18.2%positive relative leadership
Four-week leaders
08 · Evidence and weekly data
The underlying research record
Every top-level statement above should be traceable to a stored market, fundamental, event, or positioning observation.
Weekly tape65/100
Trend, activity pressure, participation, and risk combine to a 65/100 tape read.
Indicator analysis56/100Latest 12-week confirmation: trend 4/12, activity pressure 12/12, relative leadership 7/12.
Activity pressure 0.74; 3 reversal markers Next-Week ExpectancyPositive 59.28%Next-week expectancy is positive with a 59.28% historical one-week setup read.
Adds short-term historical context without overriding trend, activity, or relative leadership. Factors50/100No published factor snapshot is available yet.
Patient CapitalQuietActivity-pressure buy-signal evidence highlights potential institutional accumulation windows.
No recent buy signal Sentiment53/100Weighted news tone is neutral across 21 relevant articles.
Publicis Is Winning the AI Advertising Race, and Its Stock Still Looks Cheap Insiders50/100No recent insider transaction evidence is stored.
Earnings50/100No stored earnings event is currently attached to this ticker.
| Week | Close | Return | Trend Line | Fair Value | Pressure | Leadership | Volume | Trend |
|---|---|---|---|---|---|---|---|---|
| 7 Aug 2026 | 100.0 EUR | 7.4% | 80.71 EUR | 85.95 EUR | 1.76 | 13.73 | 3.8M | On |
| 31 Jul 2026 | 93.14 EUR | 5.3% | 80.34 EUR | 85.74 EUR | 1.57 | 8.77 | 3.4M | On |
| 24 Jul 2026 | 88.42 EUR | 0.8% | 80.16 EUR | 85.58 EUR | 1.28 | 5.03 | 2.5M | On |
| 17 Jul 2026 | 87.70 EUR | 0.6% | 80.15 EUR | 85.46 EUR | 1.08 | 4.58 | 3.9M | On |
| 10 Jul 2026 | 87.16 EUR | 1.7% | 80.19 EUR | 85.32 EUR | 0.85 | 3.88 | 2.4M | Off |
| 3 Jul 2026 | 85.70 EUR | 3.4% | 80.20 EUR | 85.19 EUR | 0.69 | -0.06 | 443.9K | Off |
| 26 Jun 2026 | 82.86 EUR | -3.6% | 80.22 EUR | 85.06 EUR | 0.64 | -2.26 | 753.3K | Off |
| 19 Jun 2026 | 85.98 EUR | 0.2% | 80.25 EUR | 84.95 EUR | 0.67 | 0.58 | 1.8M | Off |
| 12 Jun 2026 | 85.77 EUR | 2.5% | 80.19 EUR | 84.80 EUR | 0.69 | 0.86 | 441.2K | Off |
| 5 Jun 2026 | 83.65 EUR | 4.4% | 80.23 EUR | 84.68 EUR | 0.57 | -0.36 | 803.7K | Off |
| 29 May 2026 | 80.11 EUR | 0.5% | 80.25 EUR | 84.55 EUR | 0.49 | -4.45 | 3.2M | Off |
| 22 May 2026 | 79.69 EUR | 8.0% | 80.47 EUR | 84.44 EUR | 0.26 | -4.54 | 3.9M | Off |
| 15 May 2026 | 73.76 EUR | -5.2% | 80.69 EUR | 84.33 EUR | 0.02 | -10.19 | 3.3M | Off |
| 8 May 2026 | 77.77 EUR | 2.4% | 81.10 EUR | 84.27 EUR | 0.02 | -7.56 | 3.1M | Off |
How to use this report
This is a completed-week research summary. It explains the available evidence and its conflicts; it does not predict a guaranteed outcome or replace your own risk assessment. Fundamental figures may refer to an earlier financial reporting period, which is shown above.