Sharemaestro company-news research for Apple Inc. (AAPL), showing current tone, evidence confidence, direct company coverage, sector and industry context, completed price response and the source headlines used on the page. Scores describe published news evidence. Confidence describes the amount, freshness, source breadth and direct company relevance of that evidence. Price context is shown separately.

TOR Canada Measured evidence

Company news sentiment

AAPL news sentiment

Apple Inc.

Company headlines from the last 30 days, weighted by freshness, relevance, publisher quality and the strength of the wording. Price is shown separately.

30-day score46Neutral is 50
Balanced news tone 52/100 evidence confidence 100% direct company focus 51 current stories across 20 publishers
Latest weekly closeCAD 44.20week of 7 Aug 2026
Main news subjectMarket update75/100 share of current news
News data statusHealthy22 duplicate stories removed

Current company news

Balanced news tone

The score uses 51 current company stories from 20 publishers.

Observed headline tone44/100 Published 30-day score46/100

Older, less relevant and less reliable stories count for less. Confidence is shown separately.

Latest source headline Apple stock in focus as Siri AI seeks new deals with publishers finance.yahoo.com · 13 Aug 2026 12:25

What supports the score

Direct evidence

51 current stories are mapped specifically to AAPL.

Source breadth

The score uses 20 publishers rather than depending on one outlet.

Story agreement

The current stories agree at 82/100.

What limits the score

No major limit stands out.

46/100
News scoreBalanced news tone
52/100
Confidencebuilding confidence
100%/100
Company news51 company stories
82/100
Story agreement18/100 difference

News history

Daily score and story count over 30 days

Daily weighted evidence
15 Jul: 1 stories16 Jul: 1 stories17 Jul: 1 stories18 Jul: 1 stories19 Jul: 1 stories20 Jul: 5 stories21 Jul: 1 stories22 Jul: 1 stories23 Jul: 1 stories27 Jul: 1 stories29 Jul: 2 stories30 Jul: 2 stories31 Jul: 3 stories01 Aug: 1 stories02 Aug: 1 stories03 Aug: 1 stories05 Aug: 1 stories07 Aug: 1 stories09 Aug: 1 stories10 Aug: 2 stories11 Aug: 10 stories12 Aug: 8 stories13 Aug: 4 stories 15 Jul: tone 50, 1 stories16 Jul: tone 50, 1 stories17 Jul: tone 67, 1 stories18 Jul: tone 57, 1 stories19 Jul: tone 50, 1 stories20 Jul: tone 35, 5 stories21 Jul: tone 50, 1 stories22 Jul: tone 50, 1 stories23 Jul: tone 57, 1 stories27 Jul: tone 42, 1 stories29 Jul: tone 50, 2 stories30 Jul: tone 50, 2 stories31 Jul: tone 57, 3 stories01 Aug: tone 50, 1 stories02 Aug: tone 50, 1 stories03 Aug: tone 57, 1 stories05 Aug: tone 50, 1 stories07 Aug: tone 50, 1 stories09 Aug: tone 35, 1 stories10 Aug: tone 37, 2 stories11 Aug: tone 46, 10 stories12 Aug: tone 38, 8 stories13 Aug: tone 53, 4 stories 95505
15 Jul30 Jul13 Aug
News scoreStory count50 baseline

Confidence

How reliable the score is

Separate from direction

Confidence uses the amount of news, separate publishers, direct company relevance, freshness and agreement. A high or low score is not automatically reliable.

Amount of evidence42
2.079 after freshness weighting
Source breadth100
20 independent publishers
Company relevance100
share tied directly to this company
Freshness66
recency-weighted evidence
Agreement82
how closely stories agree
Publisher mix46
less reliance on one publisher

Price and news history

News score and weekly price over 26 weeks

Balanced read

News tone and price action are not far from neutral.

One scoring method across the chart.Stored company headlines are recalculated at each weekly point with the current 30-day freshness weighting. Old published snapshots are left unchanged.
13 Feb 2026: close 36.42, indexed 100.020 Feb 2026: close 37.73, indexed 103.627 Feb 2026: close 37.7, indexed 103.506 Mar 2026: close 36.65, indexed 100.613 Mar 2026: close 35.57, indexed 97.720 Mar 2026: close 35.42, indexed 97.327 Mar 2026: close 35.36, indexed 97.103 Apr 2026: close 36.32, indexed 99.710 Apr 2026: close 36.97, indexed 101.517 Apr 2026: close 38.43, indexed 105.524 Apr 2026: close 38.43, indexed 105.501 May 2026: close 39.7, indexed 109.008 May 2026: close 41.56, indexed 114.115 May 2026: close 42.52, indexed 116.822 May 2026: close 43.73, indexed 120.129 May 2026: close 44.19, indexed 121.305 Jun 2026: close 43.58, indexed 119.712 Jun 2026: close 41.19, indexed 113.119 Jun 2026: close 42.19, indexed 115.926 Jun 2026: close 40.02, indexed 109.903 Jul 2026: close 43.14, indexed 118.510 Jul 2026: close 44.54, indexed 122.317 Jul 2026: close 47.02, indexed 129.124 Jul 2026: close 47.02, indexed 129.131 Jul 2026: close 43.89, indexed 120.507 Aug 2026: close 44.2, indexed 121.4 29 May 2026: news score 50, close 44.19, 1 stories5005 Jun 2026: news score 50, close 43.58, 1 stories12 Jun 2026: news score 50, close 41.19, 1 stories5019 Jun 2026: news score 50, close 42.19, 3 stories26 Jun 2026: news score 50, close 40.02, 11 stories5003 Jul 2026: news score 50, close 43.14, 21 stories10 Jul 2026: news score 50, close 44.54, 27 stories5017 Jul 2026: news score 52, close 47.02, 34 stories24 Jul 2026: news score 50, close 47.02, 37 stories5031 Jul 2026: news score 52, close 43.89, 35 stories07 Aug 2026: news score 51, close 44.2, 32 stories51
13 Feb15 May07 Aug
Weekly close, indexedSentiment score
26-week price+21.4%latest close 44.2
News score change+1first to latest comparable week
One-week response+0.7%Price digesting
Fair-value position+34.6%Materially above fair value
WeekNews scoreCloseWeekly move
07 Aug 202651CAD 44.2+0.7%
31 Jul 202652CAD 43.89-6.7%
24 Jul 202650CAD 47.02+0.0%
17 Jul 202652CAD 47.02+5.6%
10 Jul 202650CAD 44.54+3.2%
03 Jul 202650CAD 43.14+7.8%
26 Jun 202650CAD 40.02-5.1%
19 Jun 202650CAD 42.19+2.4%

News subjects

What is shaping the score

Market update
Market update4622 stories · 43%
Earnings5713 stories · 25%
Analyst action287 stories · 14%
Regulatory and legal373 stories · 6%
Macro sensitivity622 stories · 4%
Deals and strategy502 stories · 4%
Balance sheet571 stories · 2%

Source mix

Where the evidence comes from

46/100 independence
finance.yahoo.com4320 stories · 39%
Stocktwits384 stories · 8%
simplywall.st673 stories · 6%
Benzinga353 stories · 6%
Seeking Alpha563 stories · 6%
Barchart.com572 stories · 4%
MarketBeat472 stories · 4%

Recurring subjects

Subjects appearing most often

Current evidence
Price Target9Earnings8Tech6AI5Revenue Growth4Semiconductors3Hardware3Downgrade3Supply Chain2Smartphones2

Earlier readings

How the score has changed

44 comparable readings · 77 days
Past and present use the same method.Each point recalculates the previous 30 days of stored company headlines with today's scoring rules. The original stored snapshots remain unchanged.
Comparable move+450 to 54 · Strengthening
Observed range48–5450 is the neutral baseline
Evidence depth131stories at latest stored reading · +130
Confidence73/100Measured · +47
28 May50 neutral13 Aug 22:28
ConstructiveBalanced or withheldCautious

Changes in the stored score

Scores are rebuilt from stored headlines with the current 30-day method. Days with no change are collapsed.

ObservedScoreMoveConfidenceStoriesStatus
13 Aug 22:2854+073/100 (-1)131 (+12)Measured
12 Aug 23:5954+274/100 (+6)119 (+41)Measured
11 Aug 23:5952+468/100 (+23)78 (+38)Measured
10 Aug 23:5948-145/100 (+13)40 (+9)Measured
09 Aug 23:5949-232/100 (+2)31 (-1)Provisional
07 Aug 23:5951+030/100 (-1)32 (0)Provisional
05 Aug 23:5951-131/100 (-3)32 (-1)Provisional
03 Aug 23:5952+134/100 (-1)33 (0)Provisional

Source headlines

The news behind the score

Showing 31-51 of 51

Only company-specific stories enter this score. The latest 30 days are shown newest first, with newer stories weighted more heavily and duplicate coverage combined.

#3450Tone
MarketBeatDirect company coverageScored from headlineSource lookup

Apple Inc. $AAPL Stock Holdings Decreased by Sigma Planning Corp

Published
30 Jul 2026 10:18
News subject
Market update
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 14.5d old
Duplicates
1 consolidated
#3550Tone
Yahoo! Finance CanadaDirect company coverageScored from headline

Apple (AAPL) Q3 Earnings: Taking a Look at Key Metrics Versus Estimates

Published
30 Jul 2026 07:00
News subject
Earnings
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · 0.5% · 14.6d old
Duplicates
2 consolidated
#3650Tone
TrefisDirect company coverageScored from headlineSource lookup

Apple Stock Pays Out $508 Bil - Investors Take Note

Published
29 Jul 2026 10:28
News subject
Market update
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 15.5d old
Duplicates
1 consolidated
#3750Tone
Investing.com CanadaDirect company coverageScored from headline

MSFT, META, AMZN, and AAPL stock setups ahead of this week’s earnings

Published
29 Jul 2026 07:00
News subject
Earnings
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · 0.6% · 15.6d old
Duplicates
2 consolidated
#3842Tone
MarketBeatDirect company coverageScored from headlineSource lookup

Apple Inc. $AAPL Stock Position Trimmed by Cullinan Associates Inc.

Published
27 Jul 2026 03:58
News subject
Market update
Why this score
Institutional or insider selling
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 17.8d old
Duplicates
1 consolidated
#4050Tone
simplywall.stDirect company coverageScored from headlineSource lookup

Apple (AAPL) Faces Fresh EU Pressure As US Lawmakers Push White House Response

Published
22 Jul 2026 08:59
News subject
Market update
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 22.6d old
Duplicates
1 consolidated
#4150Tone
MitradeDirect company coverageScored from headlineSource lookup

Apple Stock Price Prediction: Can July Earnings Push AAPL Past $5 Trillion?

Published
21 Jul 2026 09:28
News subject
Earnings
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · 0.2% · 23.5d old
Duplicates
1 consolidated
#4350Tone
BenzingaDirect company coverageScored from headlineSource lookup

What Is Going On With Apple Stock On Monday?

Published
20 Jul 2026 17:00
News subject
Market update
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 24.2d old
Duplicates
1 consolidated
#4441Tone
simplywall.stDirect company coverageScored from headlineSource lookup

Apple (AAPL) Stock Looks Overvalued On Its 130% Five Year Run

Published
20 Jul 2026 13:28
News subject
Market update
Why this score
Negative valuation view
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 24.4d old
Duplicates
1 consolidated
#4967Tone
simplywall.stDirect company coverageScored from headlineSource lookup

Apple (AAPL) Wins China Approval For Alibaba Powered AI Rollout

Published
17 Jul 2026 09:28
News subject
Regulatory and legal
Why this score
Contract or approval won
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · 0.6% · 27.5d old
Duplicates
1 consolidated
#5050Tone
BenzingaDirect company coverageScored from headlineSource lookup

Why Is Apple Stock Gaining Thursday? - Apple (NASDAQ:AAPL)

Published
16 Jul 2026 13:18
News subject
Market update
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 28.4d old
Duplicates
1 consolidated
#5150Tone
GuruFocusDirect company coverageScored from headlineSource lookup

Apple (AAPL) Stock Rating Downgraded by KeyBanc

Published
15 Jul 2026 10:33
News subject
Analyst action
Why this score
No clear positive or negative phrase
Company focus
Main company · 100%
How it is used
Direct company coverage
Weighted influence
Low · <0.1% · 29.5d old
Duplicates
1 consolidated

Earlier company news

AAPL news archive

112 older headlines

Stored newest first for historical research. It starts after the newest three pages above and then continues through older news. Each archive page is loaded only when it is opened.

Older news is kept in the archive

There are 112 older AAPL headlines. Open one page at a time when you need them.

Open older archive

How the page works

How to read the score

The score shows direction

It describes the weighted balance of qualifying headlines. A score of 50 can mean balanced news or that there is not enough evidence; the status label explains which.

Confidence is separate

Confidence measures depth, source breadth, direct relevance, freshness and agreement. It does not rise merely because the tone is extreme.

Price is confirmation

Weekly price response, trend and fair-value position test whether the market is accepting or rejecting the news. They never rewrite the news score.

What the page does

It measures news already published. It is not a forecast, recommendation or price target.

Evidence context