Company insider dossier

Purple Innovation Inc insider intelligence

PRPL filings assessed for conviction, transaction quality, insider breadth, clustering, freshness, and price confirmation.

72/100

Conviction accumulation

28/100 confidence
Exchange
NASDAQ
Sector
Consumer Cyclical
Industry
Furnishings, Fixtures & Appliances
Latest evidence
4 May 2026

Investment committee read

Conviction accumulation

Priced common-share acquisitions carry more weighted evidence than disposals after freshness, role, size, and duplicate controls.

Research constructive setups

Evidence in favour

  • The evidence is retained for monitoring, but no broad conviction cluster is present yet.

Decision risks

  • The latest qualifying filing is more than 30 days old.
Conviction72Conviction accumulation
Confidence28Thin evidence
Named insiders1participating in the tape
Controlled events1directional common-share events
Acquisition value$29.4Knormalized amount
Disposal value$0normalized amount

Price confirmation map

Weekly price with common-share events

Acquisitions and disposals are aligned to the nearest completed weekly bar.

29.0022.5716.139.703.27 Acquisition ยท 4 May 2026 ยท $29.4K
Mar 2025Sep 2026
Weekly closeCommon-share acquisitionCommon-share disposal

Market confirmation

Price and trend context

Latest close
3.27 USD
One-week move
-14.2%
Four-week move
-52.1%
Fair-value gap
-85.5%
Trend signal
Inactive
Relative strength
-80.7

Directional balance

Controlled event mix

100.0%acquisition
Acquisition events
1
Disposal events
0
Net value
$29.4K

Cadence

Twelve-week filing pressure

Volume shows attention. Controlled events determine direction.

029 Jun
006 Jul
013 Jul
020 Jul
027 Jul
003 Aug
010 Aug
017 Aug
024 Aug
031 Aug
007 Sep
014 Sep

Named participants

Insider conviction by person

LUCIAN, ROBERT GERARDChief Financial Officer721 events

Evidence quality

Security and transaction context

Common equity1
Equity compensation0
Options and derivatives0
Other securities0

Role architecture

Who is participating

Finance leadership1

Transaction evidence

Auditable PRPL filing ledger

Showing 1 to 1 of 1.

LUCIAN, ROBERT GERARDChief Financial Officer
AcquisitionCommon equity
60000 sharesClass A Common Stock
$29.4KDirectional evidence

Reading the dossier

Direction and confidence are separate

Conviction

The 0 to 100 score classifies deduplicated priced common-share evidence. Fifty is balanced or non-directional.

Confidence

Confidence rises with controlled event depth, named-insider breadth, fresh evidence, normalized values, and a longer observation span.

Disposals

Selling is not treated as the mirror image of buying. It carries less directional weight because taxes, diversification, compensation, and planned transactions can all create sales.

Price confirmation

The market chart tests whether the filing thesis is being confirmed or rejected by price, fair-value position, relative strength, and the current trend state.

Independent market research for education. This classification is not investment advice, a recommendation, a forecast, or an execution instruction.

Evidence context