Sharemaestro company-news research for Zebra Technologies Corporation (ZBRA), showing current tone, evidence confidence, direct company coverage, sector and industry context, completed price response and the source headlines used on the page. Scores describe published news evidence. Confidence describes the amount, freshness, source breadth and direct company relevance of that evidence. Price context is shown separately.

NASDAQ United States Provisional evidence

Company news sentiment

Latest ZBRA news and sentiment

Zebra Technologies Corporation

Company headlines from the last 30 days, weighted by freshness, relevance, publisher quality and the strength of the wording. Price is shown separately.

30-day score56Neutral is 50
Early balanced news score 28/100 evidence confidence 99% direct company focus 44 current stories across 20 publishers
Latest weekly closeUSD 356.45week of 28 Aug 2026
Main news subjectEarnings85/100 share of current news
News data statusPartial43 duplicate stories removed

Current company news

Early balanced news score

44 company-specific stories are available, but there are not yet enough fresh stories from separate publishers for a firm reading.

Observed headline tone68/100 Published 30-day score56/100

Older, less relevant and less reliable stories count for less. Confidence is shown separately.

Latest source headline Zebra Technologies (ZBRA) Stock May Be 32% Undervalued On Cash Flow simplywall.st ยท 27 Aug 2026 12:18

What supports the score

Direct evidence

44 current stories are mapped specifically to ZBRA.

Source breadth

The score uses 20 publishers rather than depending on one outlet.

What limits the score

Too little evidence

The stories agree, but freshness-weighted evidence is only 0.491.

Confidence

Confidence is 28/100, below the threshold for a firm score.

56/100
News scoreEarly balanced news score
28/100
Confidencethin evidence
99%/100
Company news44 company stories
89/100
Story agreement11/100 difference

News history

Daily score and story count over 30 days

Daily weighted evidence
03 Aug: 1 stories04 Aug: 13 stories05 Aug: 9 stories06 Aug: 1 stories08 Aug: 1 stories10 Aug: 1 stories11 Aug: 5 stories12 Aug: 1 stories13 Aug: 1 stories15 Aug: 2 stories18 Aug: 2 stories19 Aug: 1 stories21 Aug: 2 stories23 Aug: 1 stories26 Aug: 1 stories27 Aug: 1 stories 03 Aug: tone 57, 1 stories04 Aug: tone 70, 13 stories05 Aug: tone 76, 9 stories06 Aug: tone 50, 1 stories08 Aug: tone 66, 1 stories10 Aug: tone 50, 1 stories11 Aug: tone 55, 5 stories12 Aug: tone 62, 1 stories13 Aug: tone 59, 1 stories15 Aug: tone 63, 2 stories18 Aug: tone 69, 2 stories19 Aug: tone 50, 1 stories21 Aug: tone 52, 2 stories23 Aug: tone 75, 1 stories26 Aug: tone 50, 1 stories27 Aug: tone 59, 1 stories 95505
03 Aug18 Aug01 Sep
News scoreStory count50 baseline

Confidence

How reliable the score is

Separate from direction

Confidence uses the amount of news, separate publishers, direct company relevance, freshness and agreement. A high or low score is not automatically reliable.

Amount of evidence10
0.491 after freshness weighting
Source breadth100
20 independent publishers
Company relevance99
share tied directly to this company
Freshness17
recency-weighted evidence
Agreement89
how closely stories agree
Publisher mix84
less reliance on one publisher

Price and news history

Weekly price and news-score history

Early company-news score

Company-specific news is present, but the evidence has not yet earned enough independent, fresh information weight for price confirmation to be treated as a firm signal.

26 completed price weeks18 comparable news-score weeks
One scoring method across the chart.Stored company headlines are recalculated at each weekly point with the current 30-day freshness weighting. Old published snapshots are left unchanged.
06 Mar 2026: close 219.65, indexed 100.013 Mar 2026: close 202.72, indexed 92.320 Mar 2026: close 203.62, indexed 92.727 Mar 2026: close 202.64, indexed 92.303 Apr 2026: close 202.835, indexed 92.310 Apr 2026: close 222.13, indexed 101.117 Apr 2026: close 234.43, indexed 106.724 Apr 2026: close 227.71, indexed 103.701 May 2026: close 227.08, indexed 103.408 May 2026: close 226.03, indexed 102.915 May 2026: close 259.35, indexed 118.122 May 2026: close 255.55, indexed 116.329 May 2026: close 243.63, indexed 110.905 Jun 2026: close 232.11, indexed 105.712 Jun 2026: close 228.42, indexed 104.019 Jun 2026: close 235.98, indexed 107.426 Jun 2026: close 251.53, indexed 114.503 Jul 2026: close 267.18, indexed 121.610 Jul 2026: close 272.52, indexed 124.117 Jul 2026: close 267.4, indexed 121.724 Jul 2026: close 259.92, indexed 118.331 Jul 2026: close 293.82, indexed 133.807 Aug 2026: close 376.49, indexed 171.414 Aug 2026: close 376.03, indexed 171.221 Aug 2026: close 368.51, indexed 167.828 Aug 2026: close 356.45, indexed 162.3 06 Mar 2026: news score 50, close 219.65, 1 stories5013 Mar 2026: news score 50, close 202.72, 1 stories15 May 2026: news score 55, close 259.35, 3 stories22 May 2026: news score 52, close 255.55, 4 stories5229 May 2026: news score 51, close 243.63, 4 stories05 Jun 2026: news score 50, close 232.11, 4 stories12 Jun 2026: news score 50, close 228.42, 2 stories5019 Jun 2026: news score 50, close 235.98, 1 stories26 Jun 2026: news score 57, close 251.53, 7 stories03 Jul 2026: news score 54, close 267.18, 11 stories5410 Jul 2026: news score 52, close 272.52, 15 stories17 Jul 2026: news score 52, close 267.4, 21 stories24 Jul 2026: news score 59, close 259.92, 25 stories5931 Jul 2026: news score 56, close 293.82, 30 stories07 Aug 2026: news score 69, close 376.49, 66 stories14 Aug 2026: news score 64, close 376.03, 76 stories6421 Aug 2026: news score 61, close 368.51, 72 stories28 Aug 2026: news score 58, close 356.45, 66 stories58 Price index 180.9 131.8 82.8 News score 100 50 0
06 Mar02 Jun28 Aug
Weekly close, indexedSentiment score
26-week price+62.3%latest close 356.45
News score change+8first to latest comparable week
One-week response-3.3%Price reacting lower
Fair-value position+22.6%Near fair-value range
WeekNews scoreCloseWeekly move
28 Aug 202658USD 356.45-3.3%
21 Aug 202661USD 368.51-2.0%
14 Aug 202664USD 376.03-0.1%
07 Aug 202669USD 376.49+28.1%
31 Jul 202656USD 293.82+13.0%
24 Jul 202659USD 259.92-2.8%
17 Jul 202652USD 267.4-1.9%
10 Jul 202652USD 272.52+2.0%
Provisional evidence

News subjects

What is shaping the score

Earnings
Earnings6732 stories ยท 73%
Market update623 stories ยท 7%
Deals and strategy503 stories ยท 7%
Capital return702 stories ยท 5%
Guidance572 stories ยท 5%
Balance sheet591 stories ยท 2%
Analyst action501 stories ยท 2%

Source mix

Where the evidence comes from

84/100 independence
Stock Titan577 stories ยท 16%
simplywall.st576 stories ยท 14%
finance.yahoo.com805 stories ยท 11%
Sahm762 stories ยท 5%
vinanet.vn752 stories ยท 5%
Seeking Alpha592 stories ยท 5%
Zacks552 stories ยท 5%

Recurring subjects

Subjects appearing most often

Current evidence
Earnings26Technology12Financial Markets11Guidance7Automation7Earnings Per Share5Balance Sheet5Healthcare4Free Cash Flow4Finance4

Earlier readings

How the score has changed

50 comparable readings ยท 112 days
Past and present use the same method.Each point recalculates the previous 30 days of stored company headlines with today's scoring rules. The original stored snapshots remain unchanged.
Comparable move+650 to 56 ยท Strengthening
Observed range50โ€“7150 is the neutral baseline
Evidence depth63stories at latest stored reading ยท +62
Confidence27/100Provisional ยท +27
10 May50 neutral31 Aug 10:08
ConstructiveBalanced or withheldCautious

Changes in the stored score

Scores are rebuilt from stored headlines with the current 30-day method. Days with no change are collapsed.

ObservedScoreMoveConfidenceStoriesStatus
31 Aug 10:0856-227/100 (-5)63 (-5)Provisional
27 Aug 23:5958-132/100 (+3)68 (-2)Provisional
26 Aug 23:5959-229/100 (-7)70 (0)Provisional
23 Aug 23:5961+036/100 (-1)70 (-2)Measured
21 Aug 23:5961-137/100 (-3)72 (+1)Measured
19 Aug 23:5962-140/100 (-3)71 (-5)Measured
18 Aug 23:5963-143/100 (-6)76 (0)Measured
15 Aug 23:5964+049/100 (-4)76 (-3)Measured

Source headlines

The news behind the score

Showing 1-30 of 44

Only company-specific stories enter this score. The latest 30 days are shown newest first, with newer stories weighted more heavily and duplicate coverage combined.

#159Tone
simplywall.stDirect company coverageScored from headline

Zebra Technologies (ZBRA) Stock May Be 32% Undervalued On Cash Flow

Published
27 Aug 2026 12:18
News subject
Balance sheet
Why this score
Positive valuation view
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 50/100
30-day weight
22.7% of the score ยท 3.9d old
Duplicates
1 consolidated
#2Not directional
Simply Wall St.Direct company coverageStored article

Zebra Technologies (ZBRA) After TestMu Conference Attention And The Valuation Narrative

Zebra Technologies (ZBRA) is drawing fresh attention as it presents at the 5th TestMu Conference on August 19, 2026. The focus is software quality, with Senior QA Lead Spyros Katopodis speaking. The recent 30 day share price return of 38.7% and 90 day gain of 42.8% for Zebra Technologies suggest momentum has been building, even though the 1 year total shareholder return of 12.5% and 5 year total shareholder return decline of 38.6% point to a more mixed longer term picture. Scan beyond Zebra Technologies and consider other automation and data capture plays moving on fresh news with our curated

AutomationBalance SheetDigital TransformationEarningsGuidanceRevenue Growth
Published
26 Aug 2026 21:09
News subject
Earnings
Why this score
The headline reports news without a clear direction
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 4.5d old
Duplicates
1 consolidated
#375Tone
vinanet.vnDirect company coverageScored from headline

Zebra (ZBRA) Results Review: EPS Comes in Above Forecast in the Current Update; Market Reaction: The Market Price Moves 2.22% Higher in Latest Trading - Earnings Outlook Update

Published
23 Aug 2026 17:42
News subject
Earnings
Why this score
Beat expectations
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
High ยท 59/100
30-day weight
15% of the score ยท 7.7d old
Duplicates
1 consolidated
#463Tone
MarketWatchDirect company coverageStored article

Zebra Technologies Corp. Cl A stock outperforms competitors on strong trading day

Zebra Technologies Corp. Cl A (ZBRA) stock advanced 2.22% to $368.51 on Friday, outperforming the broader market. This gain occurred on a strong trading day where the S&P 500 Index rose 0.43% and the Dow Jones Industrial Average rose 0.98%. This marks the stock's second consecutive day of gains.

Financial MarketsTechnology
Published
21 Aug 2026 17:09
News subject
Market update
Why this score
Positive financial language
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Low ยท 35/100
30-day weight
1.1% of the score ยท 9.7d old
Duplicates
1 consolidated
#5Not directional
simplywall.stDirect company coverageScored from headline

Does Zebra Technologies' (ZBRA) Testing Focus Hint at a Durable, Acquisition-Light Growth Strategy?

Published
21 Aug 2026 07:00
News subject
Deals and strategy
Why this score
The headline reports news without a clear direction
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 10.1d old
Duplicates
1 consolidated
#6Not directional
StockStoryDirect company coverageStored article

2 Reasons to Like ZBRA (and 1 Not So Much)

2 Reasons to Like ZBRA (and 1 Not So Much) Zebra has been on fire lately. In the past six months alone, the company's stock price has rocketed 45.5%, reaching $366.31 per share. This was partly due to its solid quarterly results, and the run-up might have investors contemplating their next move. Is it too late to buy ZBRA? Find out in our full research report, it's free. Why Does ZBRA Stock Spark Debate? Taking its name from the black and white stripes of barcodes, Zebra Technologies (NASDAQ:ZBRA) provides barcode scanners, mobile computers, RFID systems, and other data capture technologies th

EarningsGrowth RateGrowth StocksQuarterly ResultsRevenue GrowthSpecialized Technology
Published
19 Aug 2026 15:10
News subject
Earnings
Why this score
The headline reports news without a clear direction
Company focus
Company discussed ยท 86%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 11.8d old
Duplicates
1 consolidated
#8Not directional
ZacksDirect company coverageStored article

If You Invested $1000 in Zebra Technologies a Decade Ago, This is How Much It'd Be Worth Now

How much a stock's price changes over time is a significant driver for most investors. Not only can price performance impact your portfolio, but it can help you compare investment results across sectors and industries as well. Another thing that can drive investing is the fear of missing out, or FOMO. This particularly applies to tech giants and popular consumer-facing stocks. What if you'd invested in Zebra Technologies (ZBRA) ten years ago? It may not have been easy to hold on to ZBRA for all that time, but if you did, how much would your investment be worth today? Zebra Technologies' Busine

AI Enabled WorkflowsAutomationConsensus EstimateEarnings EstimateFourth QuarterHealthcare
Published
18 Aug 2026 12:30
News subject
Earnings
Why this score
The headline reports news without a clear direction
Company focus
Shared story ยท 78%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 12.9d old
Duplicates
1 consolidated
#968Tone
Investing.com CanadaDirect company coverageStored article

Zebra Technologies CSO Michael Cho sells $1.31m in stock By Investing.com

Michael Cho, Chief Strategy Officer at Zebra Technologies Corp, sold 3,500 shares of the company's Class A Common Stock for $1.31 million. This sale occurred while the stock was trading near its 52-week high, having seen significant gains. Despite the sale, InvestingPro analysis suggests the stock is undervalued, and the company recently surpassed earnings expectations, leading to a raised full-year outlook and increased price targets from analysts.

EarningsFinancial MarketsTechnology
Published
15 Aug 2026 23:04
News subject
Earnings
Why this score
Beat expectations, Guidance raised, Positive valuation view
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 48/100
30-day weight
9% of the score ยท 15.5d old
Duplicates
1 consolidated
#10Not directional
Crain's Chicago BusinessDirect company coverageStored article

Zebra Technologies to buy Motorola division for $3.45 billion

Zebra Technologies has announced its acquisition of a division from Motorola for $3.45 billion. The deal involves Zebra Technologies purchasing a part of Motorola's business operations.

Financial MarketsMergers And AcquisitionsTechnology
Published
15 Aug 2026 02:39
News subject
Deals and strategy
Why this score
The headline reports news without a clear direction
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 16.3d old
Duplicates
1 consolidated
#1159Tone
StockStoryDirect company coverageStored article

The Top 5 Analyst Questions From Zebraโ€™s Q2 Earnings Call

The Top 5 Analyst Questions From Zebra's Q2 Earnings Call Zebra's second quarter results were driven by broad-based demand across its retail, manufacturing, and healthcare markets, as well as improved memory supply that allowed the company to meet more customer orders. According to CEO Bill Burns, "Customers are investing to digitize and automate frontline operations and our integrated portfolio is central to their progress." The company also benefited from strong contributions from the recently acquired Elo Touch business and the realization of tariff recoveries, supporting both top-line grow

AIEarningsGuidanceHealthcareRfid
Published
13 Aug 2026 07:09
News subject
Earnings
Why this score
Improving financial comparison
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Low ยท 35/100
30-day weight
2.8% of the score ยท 18.1d old
Duplicates
1 consolidated
#1262Tone
ZacksDirect company coverageStored article

Can Zebra (ZBRA) Run Higher on Rising Earnings Estimates?

Zebra Technologies (ZBRA) could be a solid choice for investors given the company's remarkably improving earnings outlook. While the stock has been a strong performer lately, this trend might continue since analysts are still raising their earnings estimates for the company. Analysts' growing optimism on the earnings prospects of this producer of printers for bar codes, plastic cards and, radio-frequency identification tags is driving estimates higher, which should get reflected in its stock price. After all, empirical research shows a strong correlation between trends in earnings estimate rev

CONSENSUS ESTIMATEConsensus EstimateEARNINGSEARNINGS ESTIMATEEARNINGS GROWTHESTIMATE REVISIONS
Published
12 Aug 2026 16:20
News subject
Earnings
Why this score
Positive financial language
Company focus
Shared story ยท 78%
How it is used
Direct company coverage
Story strength
Low ยท 34/100
30-day weight
2% of the score ยท 18.7d old
Duplicates
2 consolidated
#1341Tone
Stock TitanDirect company coverageStored article

Zebra Technologies (ZBRA) director sells 500 shares at $377.68

Zebra Technologies Corp director Linda Connly sold 500 shares of Class A Common Stock on August 10, 2026, at a weighted average price of $377.68 per share, with individual trade prices ranging from $377.63 to $378.01. The transaction, coded as an open market or private sale, resulted in a net sale of 500 shares valued at approximately $189,000. This insider activity indicates a negative sentiment due to the sale, though shares held after the transaction were not explicitly specified beyond a remaining direct holding of 7,916 Class A Common Stock shares.

EarningsFinancial MarketsTechnology
Published
11 Aug 2026 20:30
News subject
Earnings
Why this score
Institutional or insider selling
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 36/100
30-day weight
2.9% of the score ยท 19.6d old
Duplicates
1 consolidated
#1442Tone
Stock TitanDirect company coverageStored article

Zebra Technologies (ZBRA) strategy chief sells 3,500 shares at about $375

Zebra Technologies Corp's Chief Strategy Officer, Michael Cho, sold 3,500 shares of Class A Common Stock on August 7, 2026, at a weighted average price of $375.20 per share, totaling approximately $1.31 million. The individual trade prices ranged from $375.00 to $375.50. This transaction was an open-market or private sale and was not identified as being part of a Rule 10b5-1 plan.

FinanceFinancial Markets
Published
11 Aug 2026 20:28
News subject
Market update
Why this score
Institutional or insider selling
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Low ยท 31/100
30-day weight
<0.1% of the score ยท 19.6d old
Duplicates
1 consolidated
#1667Tone
nasdaq.comDirect company coverageStored article

Zebra (ZBRA) Q2 2026 Earnings Call Transcript

Image source: The Motley Fool. DATE Tuesday, Aug. 4, 2026 at 8:30 a.m. ET CALL PARTICIPANTS Vice President of Investor Relations - Michael SteeleChief Executive Officer - William BurnsChief Financial Officer - Nathan Winters TAKEAWAYS Net Sales -- $1.5 billion, growing 20.4% or 9.2% on an organic basis.Non-GAAP EPS -- $6.35, representing a 76% increase over the prior year.Adjusted EBITDA Margin -- 27.7%, a 7.1 percentage point expansion reflecting improved gross margins and operating leverage.Connected Frontline Revenue -- $903 million, growing 7.5% on an organic basis led by mobile computing

AI SolutionsBALANCE SHEETBalance SheetEARNINGSEARNINGS PER SHAREEarnings
Published
11 Aug 2026 16:58
News subject
Earnings
Why this score
Improving financial comparison, Operating growth
Company focus
Shared story ยท 78%
How it is used
Direct company coverage
Story strength
Medium ยท 41/100
30-day weight
2.4% of the score ยท 19.7d old
Duplicates
2 consolidated
#18Not directional
Stock TitanDirect company coverageStored article

ZEBRA TECHNOLOGIES CORP SEC Filing (Aug 10, 2026)

This article reports on an SEC Form 144 filing by ZEBRA TECHNOLOGIES CORP (ZBRA) dated August 10, 2026. The filing indicates a proposed sale of 500 shares of common stock by an individual, acquired through a stock award on May 12, 2022. The filing impact and sentiment are noted as "Neutral," and the shares are to be sold through Merrill Lynch on NASDAQ.

EarningsFinancial MarketsTechnology
Published
10 Aug 2026 07:00
News subject
Earnings
Why this score
The headline reports news without a clear direction
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 21.1d old
Duplicates
1 consolidated
#1966Tone
simplywall.stDirect company coverageScored from headline

Zebra Technologies (ZBRA) Stock May Be Reasonably Priced After Strong Q2 Earnings

Published
08 Aug 2026 07:00
News subject
Earnings
Why this score
Operating growth
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 41/100
30-day weight
1.4% of the score ยท 23.1d old
Duplicates
1 consolidated
#20Not directional
simplywall.stDirect company coverageScored from headline

Zebra Technologies (ZBRA) Could Be 13% Overvalued Following Strong Q2 Results

Published
06 Aug 2026 19:25
News subject
Earnings
Why this score
Negative valuation view
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 24.6d old
Duplicates
1 consolidated
#2168Tone
SahmDirect company coverageStored article

Full Transcript: Zebra Technologies Q2 2026 Earnings Call

Zebra Technologies reported record Q2 2026 results, with sales exceeding $1.5 billion, a 20.4% increase, and adjusted EBITDA margin of 27.7%. The company raised its full-year guidance due to positive demand and successful memory supply management, projecting 14% to 16% sales growth and an adjusted EBITDA margin of 23.5% to 24%. Strategic initiatives include leveraging AI, strong double-digit growth in key sectors, and integrating Elo Touch, alongside significant share repurchases.

AutomationEarningsEarnings Per ShareFinancial MarketsFree Cash FlowGuidance
Published
05 Aug 2026 21:39
News subject
Earnings
Why this score
Guidance raised, Operating growth
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 45/100
30-day weight
1.5% of the score ยท 25.5d old
Duplicates
1 consolidated
#22Not directional
Stock TitanDirect company coverageStored article

Zebra Technologies (NASDAQ: ZBRA) withholds shares for tax payment

Melissa Luff Loizides, Chief People Officer of Zebra Technologies, had 46 shares of Class A Common Stock withheld on August 3, 2026, to cover an exercise price or tax liability. The shares were valued at $291.64 each, amounting to a $13,000 transaction. This was a direct disposition of ownership and not an open-market trade.

EarningsEconomy FiscalFinance
Published
05 Aug 2026 20:11
News subject
Earnings
Why this score
The headline reports news without a clear direction
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 25.6d old
Duplicates
1 consolidated
#23Not directional
MT NewswiresDirect company coverageScored from headlineSource lookup

Truist Securities Adjusts Zebra Technologies PT to $355 From $296, Maintains Hold Rating

Published
05 Aug 2026 11:38
News subject
Analyst action
Why this score
The headline reports news without a clear direction
Company focus
Main company ยท 100%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 25.9d old
Duplicates
1 consolidated
#2482Tone
SahmDirect company coverageStored article

Zebra Technologies (ZBRA) Stock Rips Higher On Margin Power And Profit Surge

Zebra Technologies (ZBRA) stock saw a significant 26% jump following its Q2 2026 earnings report, driven by a surge in profitability, with adjusted EBITDA margin reaching 27.7% and non-GAAP EPS hitting US$6.35. The company's revenue increased by 20.4% and net income by 108% year-over-year, showcasing strong underlying margin expansion despite lingering cyclical concerns and memory cost headwinds. This performance suggests that Zebra's focus on automation, software, analytics, and AI hardware is translating into stronger financial results.

EarningsFinancial MarketsTechnology
Published
05 Aug 2026 11:09
News subject
Earnings
Why this score
Operating growth, Improving financial comparison, Margin Expansion
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
High ยท 59/100
30-day weight
2.1% of the score ยท 26.0d old
Duplicates
1 consolidated
#2585Tone
finance.yahoo.comDirect company coverageStored article

Zebra Technologies (ZBRA) Faces A 13% Fair Value Gap As Record Results Lift Guidance

Get insights on thousands of stocks from the global community of over 7 million individual investors at Simply Wall St. Zebra Technologies (ZBRA) reported record second quarter results, lifting both third quarter and full year 2026 guidance. The update highlighted strong demand across Connected Frontline and Asset Visibility & Automation, as well as contributions from recent acquisitions. See our latest analysis for Zebra Technologies. The earnings beat and higher guidance have shifted sentiment sharply, with Zebra Technologies' share price up 61.33% over the past 90 days and a 19.63% total sh

AutomationBalance SheetDigital TransformationDiscounted Cash FlowEarningsGuidance
Published
05 Aug 2026 10:10
News subject
Earnings
Why this score
Guidance raised, Beat expectations, Operating growth
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
High ยท 63/100
30-day weight
2.1% of the score ยท 26.0d old
Duplicates
1 consolidated
#2639Tone
TrefisDirect company coverageStored article

Zebra Was The Bargain A Year Ago. Now It Carries The Premium Over Roper

A year ago, Zebra Technologies (ZBRA) was considered a bargain compared to Roper Technologies (ROP), but their valuations have since flipped. Zebra now trades at a premium of 21.9 times operating profit, while Roper trades at 17.0 times, despite Roper showing faster growth and higher profitability. The article questions whether Roper's lower valuation presents a bargain or a warning, and if Zebra's premium is justified given its supply chain challenges.

EarningsFinancial MarketsManufacturingRetail WholesaleTechnology
Published
05 Aug 2026 08:12
News subject
Earnings
Why this score
Deteriorating financial comparison
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 37/100
30-day weight
1% of the score ยท 26.1d old
Duplicates
1 consolidated
#2787Tone
Market sourceDirect company coverageStored article

Zebra Technologies (ZBRA) Is Up 30.3% After Record Q2 2026 Beat And Raised Full-Year Outlook

Zebra Technologies Corporation reported past second-quarter 2026 results with revenue rising to US$1,557 million and net income to US$233 million, driving basic earnings per share from continuing operations to US$4.89 from US$2.20 a year earlier. Alongside these record results, management raised full-year 2026 guidance for sales growth and profitability, pointing to broad-based demand and meaningful contributions from recent acquisitions such as Elo Touch. We'll now examine how Zebra's upgraded full-year outlook and stronger-than-expected profitability reshape its existing investment narrative

EarningsEarnings Per ShareGuidanceHardwareInvestment NarrativeNet Income
Published
05 Aug 2026 07:00
News subject
Earnings
Why this score
Guidance raised, Operating growth
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
High ยท 65/100
30-day weight
2.1% of the score ยท 26.1d old
Duplicates
2 consolidated
#28Not directional
thestreet.comDirect company coverageStored article

Overlooked tech stock delivers 45% earnings surprise

Zebra Technologies (ZBRA) is perhaps best known for barcode scanners and label printers. Its latest results tell a much bigger story. The technology company delivered one of earnings season's most dramatic surprises, reporting adjusted earnings of $6.35 per share, nearly 46% above Wall Street's $4.36 forecast. Revenue reached $1.56 billion, exceeding expectations by roughly $60 million. "These results demonstrate both the durability of demand for our solutions and our ability to convert this demand into profitable growth," said Zebra CEO Bill Burns on the earnings call. Investors reacted fast.

AIAutomationBalance SheetEarningsFree Cash FlowPrice Target
Published
05 Aug 2026 07:00
News subject
Earnings
Why this score
The headline reports news without a clear direction
Company focus
Company discussed ยท 86%
How it is used
Shown as company news ยท not used in the score
Story strength
Not directional
30-day weight
None ยท 26.1d old
Duplicates
1 consolidated
#2984Tone
webull.comDirect company coverageStored article

Zebra (NASDAQ:ZBRA) Reports Strong Q2 CY2026, Stock Jumps 11.9%

Zebra (NASDAQ:ZBRA) Reports Strong Q2 CY2026, Stock Jumps 11.9% Enterprise data capture company Zebra Technologies (NASDAQ:ZBRA) beat Wall Street's revenue expectations in Q2 CY2026, with sales up 20.4% year on year to $1.56 billion. On top of that, next quarter's revenue guidance ($1.56 billion at the midpoint) was surprisingly good and 4.1% above what analysts were expecting. Its non-GAAP profit of $6.35 per share was 45.1% above analysts' consensus estimates. Is now the time to buy Zebra? Find out in our full research report. Zebra (ZBRA) Q2 CY2026 Highlights: Revenue: $1.56 billion vs anal

EarningsEarnings Per ShareGrowth RateGuidanceProfitabilityQuarterly Earnings
Published
05 Aug 2026 00:39
News subject
Earnings
Why this score
Large positive market reaction, Positive market reaction, Beat expectations
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
High ยท 62/100
30-day weight
2.1% of the score ยท 26.4d old
Duplicates
2 consolidated
#3076Tone
finance.yahoo.comDirect company coverageStored article

Zebra Technologies Corp (ZBRA) (Q2 2026) Earnings Call Highlights: Record Sales and EPS Surge ...

This article first appeared on GuruFocus. Revenue: Sales exceeded $1.5 billion, growing more than 20% (or 9% on an organic basis) year-over-year. Adjusted EBITDA Margin: 27.7%, including the benefit of $73 million of tariff recovery. Non-GAAP Diluted EPS: $6.35, a 76% increase over the prior year. Segment Performance (Connected Frontline): Grew nearly 26% including the Elo acquisition, or 7.5% on an organic basis. Segment Performance (Asset Visibility & Automation): Grew 11.4%, led by printing and machine vision. Regional Sales Growth: North America up 9%, EMEA up 7%, Asia Pacific up 13%, and

EarningsFree Cash FlowHealthcareRfidShare BuybackSupply Chain
Published
04 Aug 2026 21:05
News subject
Capital return
Why this score
Operating growth, Improving financial comparison
Company focus
Main company ยท 100%
How it is used
Direct company coverage
Story strength
Medium ยท 53/100
30-day weight
1.5% of the score ยท 26.5d old
Duplicates
1 consolidated

Earlier company news

ZBRA news archive

34 older headlines

Stored newest first for historical research. It starts after the newest three pages above and then continues through older news. Each archive page is loaded only when it is opened.

Older news is kept in the archive

There are 34 older ZBRA headlines. Open one page at a time when you need them.

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Provider matches checked

Provider mentions not used in the score

31 not scored

A news provider linked these stories to ZBRA, but the headline and available text are not mainly about Zebra Technologies Corporation. They are kept here for transparency and do not affect the score, confidence, history or wider market totals.

Provider mentions are kept separate

Open the list to see which provider matches were checked and left out of ZBRA sentiment.

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How the page works

How to read the score

The score shows direction

It describes the weighted balance of qualifying headlines. A score of 50 can mean balanced news or that there is not enough evidence; the status label explains which.

Confidence is separate

Confidence measures depth, source breadth, direct relevance, freshness and agreement. It does not rise merely because the tone is extreme.

Price is confirmation

Weekly price response, trend and fair-value position test whether the market is accepting or rejecting the news. They never rewrite the news score.

What the page does

It measures news already published. It is not a forecast, recommendation or price target.

Evidence context