What the company does
Neo Marketing Inc. engages in market support business in Japan. The company offers quantitative survey, such as online and academic research, venue survey, home use tests, in-store and mail survey, customer/employee survey, and demonstration experiment support services; qualitative research, including in-depth interview, group and self-online interview, visiting observation survey, and recruiting; and original services. It also provides strategic planning, such as communication strategy, brand strategy, and strategic PR; survey PR and press release creation and distribution; digital marketing comprising search advertising, display advertising, social media advertising, video ads, content marketing, article writing, pharmaceutical and medical …
What the weekly tape is saying
4196 closed the latest completed week at 1,674 JPY. The 4-week return is 16.9% and the 12-week return is 17.2%. Trend Signal is active, Market Dynamics is 0.48. Setup signature: Leadership continuation with a 72/100 composite read.
A compressed read of the whole setup
The radar blends trend persistence, momentum, Market Dynamics, Relative Strength, volume confirmation, and risk control into one weekly cockpit.
Scoreboard
16-week signal tape
Price, Trend Line, and Fair Value
Weekly price context with the latest close, trend position, Fair Value gap, drawdown, and 52-week range location.
52-week price path
Price map
- Trend Line
- 1,346 JPY
- Vs Trend Line
- 24.4%
- Fair Value
- 1,165 JPY
- Vs Fair Value
- 43.7%
- 52W High
- 1,696 JPY
- 52W Low
- 1,058 JPY
- Drawdown
- -1.3%
- Range Position
- 96.6%
Returns and trend persistence
Return windows separate the latest week from short-term and medium-term follow-through.
Return windows
Trend read
- Active Streak
- 13 weeks
- 52W Active Weeks
- 30
- 52W Active Breadth
- 57.7%
- Sector Scope
- JP Communication Services
- Sector Rank
- 6 of 256
- Sector Percentile
- 98.0%
Sector and industry pulse
Peer breadth helps separate a stock-specific move from a broader group rotation.
JP Communication Services
- Tracked Peers
- 100
- 4W Rank
- - of 100
- Avg 1W
- -1.7%
- Avg 4W
- -2.0%
- Trend Breadth
- 28.0%
- Positive MD
- 50.0%
JP Advertising Agencies
- Tracked Peers
- 78
- 4W Rank
- 3 of 78
- Avg 1W
- -2.1%
- Avg 4W
- -4.2%
- Trend Breadth
- 21.8%
- Positive RS
- 2.6%
Pressure, Relative Strength, and expectation
Market Dynamics and Relative Strength show whether buying pressure and relative leadership are confirming the price move.
Dynamics path
Signal state
- Market Dynamics
- 0.48
- 4W MD Change
- -3.2%
- Relative Strength
- -3.99
- 4W RS Change
- 69.6%
- Expectation
- Undecided
- Probability
- 54.07%
Participation and confirmation
Volume tells us whether the latest weekly move is being confirmed by unusual participation.
52-week volume profile
Volume map
- Latest Volume
- 37.8K
- 13W Average
- 24.1K
- 52W Average
- 42.0K
- Vs 13W
- 1.6x
- Vs 52W
- 0.9x
Volatility, downside weeks, and return shape
A compact risk profile shows whether the move is steady, volatile, or being driven by sharp one-week jumps.
26-week return distribution
Risk map
- 13W Volatility
- 2.4%
- 52W Volatility
- 4.2%
- Upside Weeks
- 34
- Downside Weeks
- 18
- Downside Breadth
- 34.6%
- Avg Gain / Loss
- 2.6% / -2.4%
Classification, opportunities, risks, and watch points
Top-level read across company classification, constructive evidence, caution points, and the next things that matter.
Classification
- Exchange
- JPX
- Country
- JP
- Sector
- Communication Services
- Industry
- Advertising Agencies
- Currency
- JPY
- Market Cap
- 3.7B
Opportunity signals
- Trend Signal is active with a 13-week active streak.
- Price is above the Trend Line, keeping the weekly tape constructive.
- Price is above Fair Value, showing premium demand versus the model.
- Market Dynamics is positive on the latest completed week.
- Volume is elevated versus the 13-week average, confirming attention.
Risk signals
- No major top-level risk cluster is currently dominant.
Watch next
- Price is close to its 52-week high; watch for continuation or exhaustion.
- Trend Line remains the key weekly regime level.
- Market Dynamics is the pressure gauge to monitor for confirmation or fade.
- A volume ratio above 1.5x would show stronger participation in the next move.
Recent completed weeks
The latest weekly rows behind the report snapshot.
| Week | Close | Return | Trend | Fair Value | MD | RS | Volume | Signal |
|---|---|---|---|---|---|---|---|---|
| 12 Jun 2026 | 1,674 JPY | 6.3% | 1,346 JPY | 1,165 JPY | 0.48 | -3.99 | 37.8K | On |
| 5 Jun 2026 | 1,575 JPY | 6.5% | 1,328 JPY | 1,162 JPY | 0.24 | -10.69 | 33.0K | On |
| 29 May 2026 | 1,479 JPY | 2.0% | 1,312 JPY | 1,159 JPY | 0.10 | -16.16 | 17.3K | On |
| 22 May 2026 | 1,450 JPY | 1.3% | 1,300 JPY | 1,157 JPY | 0.23 | -14.32 | 10.3K | On |
| 15 May 2026 | 1,432 JPY | 0.6% | 1,290 JPY | 1,155 JPY | 0.50 | -13.10 | 36.6K | On |
| 8 May 2026 | 1,424 JPY | -0.3% | 1,281 JPY | 1,153 JPY | 0.72 | -15.57 | 36.0K | On |
| 1 May 2026 | 1,428 JPY | -0.6% | 1,270 JPY | 1,152 JPY | 0.91 | -11.02 | 22.5K | On |
| 24 Apr 2026 | 1,437 JPY | -0.7% | 1,259 JPY | 1,150 JPY | 1.00 | -10.95 | 26.8K | On |
| 17 Apr 2026 | 1,447 JPY | 0.1% | 1,258 JPY | 1,148 JPY | 1.02 | -8.68 | 21.4K | On |
| 10 Apr 2026 | 1,446 JPY | 1.1% | 1,259 JPY | 1,146 JPY | 1.00 | -6.52 | 23.8K | On |
| 3 Apr 2026 | 1,430 JPY | 0.5% | 1,260 JPY | 1,144 JPY | 1.00 | -1.31 | 14.0K | On |
| 27 Mar 2026 | 1,423 JPY | -0.4% | 1,261 JPY | 1,143 JPY | 0.99 | -2.55 | 20.4K | On |
| 20 Mar 2026 | 1,428 JPY | -0.8% | 1,263 JPY | 1,142 JPY | 0.94 | -2.37 | 13.5K | On |
| 13 Mar 2026 | 1,439 JPY | 3.5% | 1,263 JPY | 1,141 JPY | 0.98 | -2.54 | 28.6K | Off |