What the company does
Kogan.com Ltd operates as an online retailer in Australia. The company offers various brands across a range of categories, including consumer electronics, appliances, homewares, hardware, toys, and others, as well as furniture, gaming, and other entertainment products; and owns and operates private label brands. It also provides pre-paid mobile phone plans. In addition, the company offers general insurances, including home, contents, and car, as well as pet and life insurance; and NBN internet plans. Further, it provides superannuation funds, credit cards, and power and gas services. The company provides its products under the company's brands, …
What the weekly tape is saying
KGN closed the latest completed week at 4.04 AUD. The 4-week return is 12.8% and the 12-week return is 14.8%. Trend Signal is active, Market Dynamics is 0.35. Setup signature: Leadership continuation with a 74/100 composite read.
A compressed read of the whole setup
The radar blends trend persistence, momentum, Market Dynamics, Relative Strength, volume confirmation, and risk control into one weekly cockpit.
Scoreboard
16-week signal tape
Price, Trend Line, and Fair Value
Weekly price context with the latest close, trend position, Fair Value gap, drawdown, and 52-week range location.
52-week price path
Price map
- Trend Line
- 3.62 AUD
- Vs Trend Line
- 11.5%
- Fair Value
- 4.42 AUD
- Vs Fair Value
- -8.5%
- 52W High
- 4.23 AUD
- 52W Low
- 2.82 AUD
- Drawdown
- -4.5%
- Range Position
- 86.5%
Returns and trend persistence
Return windows separate the latest week from short-term and medium-term follow-through.
Return windows
Trend read
- Active Streak
- 14 weeks
- 52W Active Weeks
- 14
- 52W Active Breadth
- 26.9%
- Sector Scope
- AU Consumer Cyclical
- Sector Rank
- 68 of 91
- Sector Percentile
- 25.6%
Sector and industry pulse
Peer breadth helps separate a stock-specific move from a broader group rotation.
AU Consumer Cyclical
- Tracked Peers
- 91
- 4W Rank
- 12 of 91
- Avg 1W
- 1.8%
- Avg 4W
- 0.2%
- Trend Breadth
- 15.4%
- Positive MD
- 29.7%
AU Internet Retail
- Tracked Peers
- 3
- 4W Rank
- 2 of 3
- Avg 1W
- -1.7%
- Avg 4W
- 12.7%
- Trend Breadth
- 66.7%
- Positive RS
- 66.7%
Pressure, Relative Strength, and expectation
Market Dynamics and Relative Strength show whether buying pressure and relative leadership are confirming the price move.
Dynamics path
Signal state
- Market Dynamics
- 0.35
- 4W MD Change
- 1387.2%
- Relative Strength
- 11.95
- 4W RS Change
- 844.7%
- Expectation
- Negative
- Probability
- 44.80%
Participation and confirmation
Volume tells us whether the latest weekly move is being confirmed by unusual participation.
52-week volume profile
Volume map
- Latest Volume
- 823.9K
- 13W Average
- 1.3M
- 52W Average
- 2.1M
- Vs 13W
- 0.6x
- Vs 52W
- 0.4x
Volatility, downside weeks, and return shape
A compact risk profile shows whether the move is steady, volatile, or being driven by sharp one-week jumps.
26-week return distribution
Risk map
- 13W Volatility
- 6.5%
- 52W Volatility
- 7.1%
- Upside Weeks
- 21
- Downside Weeks
- 27
- Downside Breadth
- 51.9%
- Avg Gain / Loss
- 5.8% / -3.8%
Classification, opportunities, risks, and watch points
Top-level read across company classification, constructive evidence, caution points, and the next things that matter.
Classification
- Exchange
- ASX
- Country
- AU
- Sector
- Consumer Cyclical
- Industry
- Internet Retail
- Currency
- AUD
- Market Cap
- 400.7M
Opportunity signals
- Trend Signal is active with a 14-week active streak.
- Price is above the Trend Line, keeping the weekly tape constructive.
- Market Dynamics is positive on the latest completed week.
Risk signals
- Price is below Fair Value, so the market is still discounting the latest tape.
Watch next
- Price is close to its 52-week high; watch for continuation or exhaustion.
- Trend Line remains the key weekly regime level.
- Market Dynamics is the pressure gauge to monitor for confirmation or fade.
- A volume ratio above 1.5x would show stronger participation in the next move.
Recent completed weeks
The latest weekly rows behind the report snapshot.
| Week | Close | Return | Trend | Fair Value | MD | RS | Volume | Signal |
|---|---|---|---|---|---|---|---|---|
| 12 Jun 2026 | 4.04 AUD | -1.0% | 3.62 AUD | 4.42 AUD | 0.35 | 11.95 | 823.9K | On |
| 5 Jun 2026 | 4.08 AUD | -2.6% | 3.59 AUD | 4.42 AUD | 0.25 | 15.55 | 1.1M | On |
| 29 May 2026 | 4.19 AUD | 19.4% | 3.55 AUD | 4.42 AUD | 0.18 | 17.31 | 2.7M | On |
| 22 May 2026 | 3.51 AUD | -2.0% | 3.52 AUD | 4.42 AUD | -0.15 | -0.72 | 647.4K | On |
| 15 May 2026 | 3.58 AUD | -0.6% | 3.51 AUD | 4.42 AUD | -0.03 | 1.26 | 810.1K | On |
| 8 May 2026 | 3.60 AUD | 1.1% | 3.49 AUD | 4.43 AUD | 0.13 | 0.00 | 1.0M | On |
| 1 May 2026 | 3.56 AUD | -6.8% | 3.48 AUD | 4.43 AUD | 0.28 | -1.59 | 779.2K | On |
| 24 Apr 2026 | 3.82 AUD | -5.2% | 3.48 AUD | 4.43 AUD | 0.41 | 4.25 | 816.7K | On |
| 17 Apr 2026 | 4.03 AUD | 0.8% | 3.46 AUD | 4.43 AUD | 0.39 | 7.45 | 1.4M | On |
| 10 Apr 2026 | 4.00 AUD | 5.5% | 3.45 AUD | 4.43 AUD | 0.31 | 6.08 | 2.0M | On |
| 3 Apr 2026 | 3.79 AUD | 4.1% | 3.43 AUD | 4.42 AUD | 0.30 | 4.49 | 1.9M | On |
| 27 Mar 2026 | 3.64 AUD | 3.4% | 3.43 AUD | 4.42 AUD | 0.47 | 0.72 | 1.1M | On |
| 20 Mar 2026 | 3.52 AUD | -5.6% | 3.44 AUD | 4.42 AUD | 0.79 | -2.22 | 1.6M | On |
| 13 Mar 2026 | 3.73 AUD | -6.9% | 3.45 AUD | 4.42 AUD | 0.71 | 0.69 | 1.7M | On |