LSE Equity Snapshot

SMWH Weekly Equity Report

WH Smith PLC

Interactive chart JSON snapshot
Latest Close 429.2 GBP 12 Jun 2026
1W Return -15.2% latest completed week
4W Return -6.7% short-term follow-through
12W Return -20.1% quarterly tape
Trend Breadth 0.0% 0 of 52 weeks active
Volume Ratio 1.8x vs 13-week average
Company Brief

What the company does

WH Smith PLC operates as a travel retailer in the United Kingdom, North America, Australia, Ireland, Spain, and internationally. It offers news, books, and convenience for travelling customers. It operates stores in airports, hospitals, railway stations, and motorway service areas. The company is also involved in International Travel Retail, UK Travel Retail, and North America. The company was formerly known as New WH Smith PLC. WH Smith PLC was founded in 1792 and is based in Swindon, the United Kingdom.

Snapshot

What the weekly tape is saying

SMWH closed the latest completed week at 429.2 GBP. The 4-week return is -6.7% and the 12-week return is -20.1%. Trend Signal is inactive, Market Dynamics is -0.58. Setup signature: Risk-first tape with a 22/100 composite read.

Trend Signal Inactive
Market Dynamics No fresh buy
Price vs Trend -28.4%
Volume 1.8x
Setup Cockpit

A compressed read of the whole setup

The radar blends trend persistence, momentum, Market Dynamics, Relative Strength, volume confirmation, and risk control into one weekly cockpit.

Composite setup radar

Scoreboard

Trend 0 Persistence of active Trend Signal over the last year and current streak.
Momentum 16 Blend of 4-week and 12-week follow-through.
Dynamics 39 Latest Market Dynamics and whether pressure has improved over four weeks.
Relative Strength 0 Relative leadership and short-term RS change.
Volume 77 Participation compared with the 13-week volume baseline.
Risk Control 0 Drawdown and recent weekly volatility pressure.

16-week signal tape

27 Feb 6 Mar 13 Mar 20 Mar 27 Mar 3 Apr 10 Apr 17 Apr 24 Apr 1 May 8 May 15 May 22 May 29 May 5 Jun 12 Jun
Weekly return bar Trend Signal dot Positive Market Dynamics dot
Price Action

Price, Trend Line, and Fair Value

Weekly price context with the latest close, trend position, Fair Value gap, drawdown, and 52-week range location.

52-week price path

Price Trend Line Fair Value

Price map

Trend Line
599.8 GBP
Vs Trend Line
-28.4%
Fair Value
1,061 GBP
Vs Fair Value
-59.6%
52W High
1,132 GBP
52W Low
394.2 GBP
Drawdown
-62.1%
Range Position
4.7%
Momentum

Returns and trend persistence

Return windows separate the latest week from short-term and medium-term follow-through.

Return windows

1W -15.2%
4W -6.7%
12W -20.1%
26W -34.3%
52W -60.3%

Trend read

Active Streak
0 weeks
52W Active Weeks
0
52W Active Breadth
0.0%
Sector Scope
GB Consumer Cyclical
Sector Rank
120 of 122
Sector Percentile
1.7%
Peer Context

Sector and industry pulse

Peer breadth helps separate a stock-specific move from a broader group rotation.

Market Dynamics

Pressure, Relative Strength, and expectation

Market Dynamics and Relative Strength show whether buying pressure and relative leadership are confirming the price move.

Dynamics path

Market Dynamics Relative Strength

Signal state

Market Dynamics
-0.58
4W MD Change
-12.1%
Relative Strength
-43.47
4W RS Change
-2.8%
Expectation
Undecided
Probability
47.29%
Volume

Participation and confirmation

Volume tells us whether the latest weekly move is being confirmed by unusual participation.

52-week volume profile

Volume map

Latest Volume
5.9M
13W Average
3.2M
52W Average
2.9M
Vs 13W
1.8x
Vs 52W
2.0x
Risk Anatomy

Volatility, downside weeks, and return shape

A compact risk profile shows whether the move is steady, volatile, or being driven by sharp one-week jumps.

26-week return distribution

Risk map

13W Volatility
7.4%
52W Volatility
7.0%
Upside Weeks
25
Downside Weeks
26
Downside Breadth
50.0%
Avg Gain / Loss
3.1% / -6.0%
Context

Classification, opportunities, risks, and watch points

Top-level read across company classification, constructive evidence, caution points, and the next things that matter.

Classification

Exchange
LSE
Country
GB
Sector
Consumer Cyclical
Industry
Specialty Retail
Currency
GBP
Market Cap
617.2M

Opportunity signals

  • Volume is elevated versus the 13-week average, confirming attention.

Risk signals

  • Trend Signal is inactive, so price action has not confirmed a constructive regime.
  • Price is below the Trend Line, which keeps downside pressure in focus.
  • Price is below Fair Value, so the market is still discounting the latest tape.
  • Market Dynamics is negative, which weakens the current setup.
  • The share remains more than 20% below its 52-week high.

Watch next

  • Trend Line remains the key weekly regime level.
  • Market Dynamics is the pressure gauge to monitor for confirmation or fade.
  • A volume ratio above 1.5x would show stronger participation in the next move.
Weekly Tape

Recent completed weeks

The latest weekly rows behind the report snapshot.

Week Close Return Trend Fair Value MD RS Volume Signal
12 Jun 2026 429.2 GBP -15.2% 599.8 GBP 1,061 GBP -0.58 -43.47 5.9M Off
5 Jun 2026 506.0 GBP 2.2% 606.3 GBP 1,069 GBP -0.70 -34.10 2.0M Off
29 May 2026 495.0 GBP -0.1% 610.5 GBP 1,076 GBP -0.71 -36.94 2.8M Off
22 May 2026 495.4 GBP 7.7% 616.6 GBP 1,083 GBP -0.62 -38.36 4.5M Off
15 May 2026 460.0 GBP -9.5% 623.5 GBP 1,090 GBP -0.52 -42.27 2.7M Off
8 May 2026 508.5 GBP -1.5% 629.6 GBP 1,097 GBP -0.20 -37.54 2.6M Off
1 May 2026 516.0 GBP -8.8% 633.9 GBP 1,105 GBP -0.07 -38.35 4.4M Off
24 Apr 2026 565.5 GBP -13.3% 639.1 GBP 1,112 GBP 0.08 -33.43 3.5M Off
17 Apr 2026 652.0 GBP 7.1% 643.0 GBP 1,118 GBP -0.01 -26.24 1.8M Off
10 Apr 2026 608.5 GBP 3.7% 643.8 GBP 1,124 GBP -0.21 -31.54 1.4M Off
3 Apr 2026 587.0 GBP 4.7% 645.7 GBP 1,130 GBP -0.20 -33.81 5.8M Off
27 Mar 2026 560.5 GBP 4.3% 648.4 GBP 1,136 GBP -0.20 -34.70 2.1M Off
20 Mar 2026 537.5 GBP -2.5% 652.7 GBP 1,142 GBP 0.19 -37.95 2.4M Off
13 Mar 2026 551.0 GBP -5.5% 658.5 GBP 1,148 GBP 0.55 -39.42 2.2M Off